Key Yessaad's Blog focused on the Real Estate Business, and the principles of Internet Marketing, SEO (Search Engine Optimization), Social Media, and Web Services. Key Yessaad is a Real Estate Trainer and Coach who has designed Multi-Dimensional trainings to empower Real Estate Agents and Brokers on how to leverage the power of the Internet to grow their business. His trainings produce Results!
|Posted by Key Yessaad on June 21, 2013 at 8:55 AM||comments (0)|
Kevin Ahearn and Key Yessaad just finished session 5 through 8 of the i-FASTtTRAC Real Estate Training Program. Kevin focused on Prioritized/Proactive Prospecting with an emphasis on Open Houses, Farming, For Sale By Owners, and the importance of Just-Listed Just-Sold Postcards in generating new Real Estate Listings.
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|Posted by Key Yessaad on June 20, 2013 at 10:20 AM||comments (0)|
Michael Gerber shares in his book, The E-Myth Revisited, that each Business person who goes on to open a Business is made up of three (3) personas: The Entrepreneur, The Manager, and The Technician.
Most of you already understand the Entrepreneur and the Manager; The Technician is the trade that you have; for example you are a Baker who decides to open a Bakery – the technician in you knows everything abo...Read Full Post »
|Posted by Key Yessaad on June 19, 2013 at 10:15 AM||comments (0)|
The skills of a particular trade help you develop the technician within; if you spend 3 years at a technical school learning the trade of becoming an Electrician, then you hope to get a job working for a business that offers those skills – that schooling does not prepare you to run a business that offers electric repairs and installation.
Entrepreneurs start facing challenges when they confuse their Technical Skill with...Read Full Post »
|Posted by Key Yessaad on June 18, 2013 at 10:15 AM||comments (0)|
Michael Gerber harshly and correctly makes this statement in his book The E-Myth Revisited: ‘Your Business is nothing more than a distinct reflection of who you are. If your thinking is sloppy, your business will be sloppy. If you are disorganized, your business will be disorganized. If you are greedy, your employees will be greedy, giving you less and less of themselves and always asking for more.’
As Kevin and I...Read Full Post »
|Posted by Key Yessaad on June 17, 2013 at 6:05 AM||comments (0)|
Today we jump into session 5 of our Real Estate Training Program and this quote from Anthony Greenbank sets the tone: “To live through an impossible situation, you don’t need the reflexes of a Grand Prix driver, the muscles of a Hercules, or the mind of an Einstein. You simply need to know what to do.”
Kevin will start part I of of Prioritized Proactive Prospecting with the Power of the Open House in ...Read Full Post »
|Posted by Key Yessaad on June 15, 2013 at 8:10 AM||comments (0)|
As you unpeel the layers of successful entrepreneurs you will find many qualities, but there is one that lurks deep in the spirit of those who go the distance: Persistence.
Education, Contacts, and Business Savvy are important qualities but it is what you do to stay motivated when everything around you is not working the way you planned. You will know that Persistence is part of your character when you find yourself ha...Read Full Post »
|Posted by Key Yessaad on June 13, 2013 at 9:30 AM||comments (0)|
There are many qualities that Entrepreneurs possess and when you choose a Real Estate Career you are in essence choosing to behave, think, and act like an entrepreneur. Here are some qualities and characteristics that many successful entrepreneurs nurture and embrace:
Self Starter; Able to make decisions; Not afraid of Problems and Able to solve them; Able to jump over Obstacles; Flexible and Adaptable; Determined; Espouses for...Read Full Post »
|Posted by Key Yessaad on June 11, 2013 at 7:40 AM||comments (0)|
Knowledge in Real Estate is an important commodity to the Real Estate Agent; but Persistence and Determination shape the Successful Professional.
There is a lot more to being a Real Estate Agent than Writing Contracts, Showing Homes, and Holding Open Houses – those who succeed in this career will tell you that the confidence to ask for the sale or listing is core to their longevity; and beyond asking there is th...Read Full Post »
Websites nor Technology have changed the need for Effective Communication from your Real Estate Customers
|Posted by Key Yessaad on April 17, 2013 at 8:00 AM||comments (0)|
Face Time with potential customers, or what I call face-to-face Marketing is the ultimate goal of all your technology, websites, and web services. You hear everyone say that the internet and technology are changing everything, yes but they are not changing the Fundamental Rules of Business, especially in Real Estate – the major focus of a successful Real Estate Practitioner is, and always will be ‘The Getting of Good Marketable Listings!’
&...Read Full Post »
|Posted by Key Yessaad on April 14, 2013 at 8:00 AM||comments (0)|
Real Estate Professionals must have a multi-layered Internet Marketing Bio, and even when they learn how to write one, and where and how to post it in the multiple Channels of Visibility, they come to face a type of Paralysis - The Fear of Loss.
No they are not afraid of losing something they have, or a market share they have already gained – No; they are afraid of losing market share they don’t have. I usu...Read Full Post »
|Posted by Key Yessaad on March 25, 2013 at 8:00 AM||comments (0)|
Today we start another round of The i-FAStTRAC Training Program – and Kevin and I are very excited about it. This round will have increased accountability; and more practical How-To Videos. The Real Estate Business has turned nationally, but many of our agents are still sitting on the sideline of their Success – The...Read Full Post »
|Posted by Key Yessaad on February 16, 2013 at 8:00 AM||comments (0)|
The Daily Mundane and Tedious Activities in your Business, those you undertake with Attention and Intention will reveal your true passion for succeeding as an entrepreneur versus counting the hours as a hired help. Getting through the day is not a Goal; it will happen whether you choose to demand form it your best, or linger until the hours vanish. There is one simple question you must confront daily if you wish to truly live the successful life of an entrepreneur...Read Full Post »
|Posted by Key Yessaad on February 11, 2013 at 8:00 AM||comments (1)|
Today is Session #9 of the i-FAStTRAC Real Estate Training and I will be focusing on Part 1 of The Fundamentals of your Web Containers. Real Estate Agents and Brokers purchase websites willy-nilly and for the most part by just focusing on the lipstick or what the salesperson tells them is going to be good for them. Few bother to have the practical knowledge of the fundamental elements that make websites great marketing tools, as well as visible vehicles for both Real Est...Read Full Post »
|Posted by Key Yessaad on February 10, 2013 at 8:00 AM||comments (0)|
Let me share some adjectives that every Experienced Real Estate Professional has learned to embrace as their career advanced: Exhilarating, Challenging, Stimulating, Frustrating, Exhausting, Enlightening, Infuriating, Rewarding, Taxing, Gratifying, and there are so many more that paint the whole gamut of emotions – very high Highs, and very low Lows. This is why you learn very quickly that a Real Estate Career is not a job; it really isn't’ – it is a mi...Read Full Post »
|Posted by Key Yessaad on February 4, 2013 at 8:00 AM||comments (0)|
Many complain, and at times rightfully so, that there does not seem to be enough time to get everything done during the workday – but what if we started understanding Time slightly differently?: Try this ‘Time is the way Nature helps our events from occurring all at once!’ If all of our activities, meetings, and interactions were not spaced out in time our brains will short-circuit. This leads to a simple Truism: What if ending the day with everything d...Read Full Post »