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Internet Marketing Bio, Visibility, and Inbound Validation - iF201-03 Sep 2019 - #LiveTrainingRE

Posted by Key Yessaad on September 5, 2019 at 4:00 AM Comments comments (0)

When Larry Page and Sergey Brin were forming their Search Engine in the late Nineties they came up with a name for their company and it was not Google; they had a much different name - what was it? #LiveTrainingRE - The question is not a matter of Trivia; it in fact reveals a profound understanding of the creation of ...

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Web Crawlers, Indexing, and the Role of Search Marketing - iF201-02 Sep 2019 - #LiveTrainingRE

Posted by Key Yessaad on September 4, 2019 at 4:00 AM Comments comments (0)

There are Gatekeepers between your website and your customers who are searching for Real Estate - #LiveTrainingRE - they are called Internet Spiders or Web Crawlers. These tiny computer programs called bots scour the internet to find web pages with the appropriate attached keywords, index these pages, and then ...

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The Fundamentals of Inbound Marketing in Real Estate - iF201-01 Sep 2019 - #LiveTrainingRE

Posted by Key Yessaad on September 3, 2019 at 4:00 AM Comments comments (0)

With the advent of Google in the late Nineties Search transformed gradually the behavior of consumers and their approach to their Real Estate Needs. #LiveTrainingRE - The major crossover happened in 2004 when the number of consumers searching traditionally using newspaper and magazines was surpassed by those

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Inbound Marketing, SEO Spiders, and Internet Bios - 3 Sessions of i-FAStTRAC Week of Sep 3rd - #LiveTrainingRE

Posted by Key Yessaad on August 31, 2019 at 4:30 AM Comments comments (0)

My name is Key Yessaad and I will be your Real Estate Trainer and Strategist for the week of September 3rd through September 5th. You are reading this blog because you probably participate in the i-FAStTRAC Real Estate Training Program which I conduct with Kevin Ahearn in alternating months. The Big topics for this week will be Inbound Marketing, Web Crawlers, SEO, and Real Estate Internet Bios...

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Build your own Real Estate PPC Lead Generation System - iF201-12 Aug 2019 - #LiveTrainingRE

Posted by Key Yessaad on August 22, 2019 at 4:00 AM Comments comments (0)

Have you ever looked under the hood of Lead Generation Companies’ Websites? #LiveTrainingRE - These providers are simply Web Providers who attach your IDX to Landing Pages, Select a few Keywords, and buy advertising from Google, Bing, Yahoo, and other Network Platforms to generate clicks; wh...

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Real Estate Video Marketing and Narration Visualization - iF201-11 Aug 2019 - #LiveTrainingRE

Posted by Key Yessaad on August 21, 2019 at 4:00 AM Comments comments (0)

The Role of Video in Real Estate Marketing and Branding has been increasing year after year; #LiveTrainingRE - and yet only a fraction of our Real Estate Professionals are participating; and those that do are limiting themselves to certain topics, gimmicks, or certain Platforms. 

 

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Social Media Postings for Engagement and Organic Validation - iF201-10 Aug 2019 - #LiveTrainingRE

Posted by Key Yessaad on August 20, 2019 at 4:00 AM Comments comments (0)

By virtue of you being a Real Estate Professional you naturally understand that you must create Lead Funnels; #LiveTrainingRE - in fact many Lead Funnels; and one of them is Social Media. Social Media Marketing is NOT about Selling, it is about opening the door to conversations - in othe...

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Social Media Engagement, Video Marketing, and Search Advertising - i-FAStTRAC Week of August 20th- #LiveTrainingRE

Posted by Key Yessaad on August 16, 2019 at 8:00 AM Comments comments (0)

This coming week, Tuesday August 20th through Thursday the 22nd, is my Week of Training with all of you on Live Interactive. #LiveTrainingRE - The three 3-Hours Workshops on the i-FAStTRAC Real Estate Training Program will focus on three topics: Social Media Engagement, Video Marketing, and Se...

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Direct Response Marketing, and Internet Squeeze Pages - iF201-09 Aug 2019 - #LiveTrainingRE

Posted by Key Yessaad on August 8, 2019 at 4:00 AM Comments comments (0)

In the Real Estate Business there is a formula that tends to be forgotten by many Professionals - #LiveTrainingRE - Sellers make the Market and Buyers are the consumers of the offerings of the Market. Seen in different light it goes like this: Before Buyers have choices of Properties Sellers must decide to sell. Unfortunately many of our professionals le...

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Real Estate Blog Marketing, Tagging, and Super-Pages - iF201-08 Aug 2019 - #LiveTrainingRE

Posted by Key Yessaad on August 7, 2019 at 4:30 AM Comments comments (0)

At the heart of educating consumers on their needs for Real Estate is Storytelling; #LiveTrainingRE - in fact good Real Estate Professionals are good storyteller; unfortunately most of them are Voice Storytellers and NOT Writers of said stories. Why you ask this is unfortunate? Well it has to do with Search-...

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Real Estate Landing Pages for Lead Conversion and Local Markets - iF201-07 Aug 2019 - #LiveTrainingRE

Posted by Key Yessaad on August 6, 2019 at 5:30 AM Comments comments (0)

Real Estate Lead Generation starts with Landing Pages - #LiveTrainingRE - if you study Pay-per-Click Marketing, Search Engines, and Real Estate Websites you will notice that they all converge around the idea of giving specialized Pages to Web Visitors. In fact the Home Page of a Real Estate Website is the least intere...

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Landing Pages, Organic Blogging, and Direct Response Marketing - i-FAStTRAC Week of August 6th - #LiveTrainingRE

Posted by Key Yessaad on August 6, 2019 at 12:00 AM Comments comments (0)

This week, August 6th, 7th, and 8th, are my Live Interactive Training Workshops on the i-FAStTRAC Real Estate Training Program - #LiveTrainingRE - I will be covering the three (3) bedrock topics of Internet Marketing: Landing Pages, Blogging, and Direct Response Marketing. Landing Pages or Saved Search Pages direct...

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The Role of Email Marketing, Hyperlinks, and Success Habits - iF201-06 June 2019 - #LiveTrainingRE

Posted by Key Yessaad on June 20, 2019 at 4:00 AM Comments comments (0)

Developing a comprehensive Email Marketing Strategy starts with proper Databases - #LiveTrainingRE - there in fact 5 types of Email Resources and we need to learn how to leverage them to build a pipeline of Real Estate Leads. We will focus on Web-Centric Emails; Lead Generation Emails; One to One Emails; Transactions Emails; and Mas...

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Lead Management Systems and Successful Leads Conversion - iF201-05 June 2019 - #LiveTrainingRE

Posted by Key Yessaad on June 19, 2019 at 4:00 AM Comments comments (0)

Converting Leads in Real Estate is a Skill, a Learned and Practiced Skill - #LiveTrainingRE - Our Agents do not become good at Lead Conversion overnight; we must first train them with proper Systems; proper Scripts; proper Scheduled Follow-Up Calls, Texts, Emails, and Pop-bys; and surround them with proper St...

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Real Estate Web Platforms, Tools, Web Marketing, and Me Time - iF201-04 June 2019 - #LiveTrainingRE

Posted by Key Yessaad on June 18, 2019 at 4:35 AM Comments comments (0)

Real Estate Agents and Brokers must master Marketing at every level - #LiveTrainingRE - and Websites play a big role; but they are not all manufactured the same. There is in fact a way to measure the effectiveness of a website when it comes to Marketing, SEO, Tags, Keywords, and Stickiness - your website needs the right puzzl...

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