Nudging the boundary of complacency in Real Estate Success

On the 15th of November 2014 I embarked on a new project called "The Important SEO Terms Real Estate Agents Must Know to Enhance their Internet Marketing." In this project I am going to build a Glossary Library of the most common terms Real Estate Agents and Brokers encounter when performing the Internet Marketing Strategy.

The spirit of this Glossary is to demystify a lot of the terms that are bandied about by Website Vendors for the purpose of confu...

Today we start another round of The i-FAStTRAC Training Program – and Kevin and I are very excited about it. This round will have increased accountability; and more practical How-To Videos. The Real Estate Business has turned nationally, but many of our agents are still sitting on the sideline of their Success – The...

In today’s session 6 of i-FAStTRAC Real Estate Training I will focus on Spiders, also known as Web Crawlers, Indexers, and sometimes Bots. These little critters are released by Search Engines to feed on web information, index it, and then run it through the Search Algorithm that generates the Search Results Rankings. So what do these fuzzy lovable critters feed on? Does your Real Estate Website offer the right nourishment? but more importantly –...

Today is Session 4 of i-FAStTRAC Real Estate Training Program that Kevin Ahearn and I are teaching to our participants via the Live Interactive Training System. I will be focusing my portion today on Inbound Marketing and its relationship to Internet Marketing, Search Engine Optimization, and Social Media Graphing. I will also take on the topic of integrating Gmail and Business Emails in order to achieve a harmony between all devices and Sync them organically. Kevin will...

Google Search Results have been updated and the display has been simplified; Google has been pushing an important initiative called ‘The Knowledge Graph’ in order to include important Search Results that are Scientific, Historic, Geographic, Biographic, etc… Let’s Google ‘Albert Einstein,’ you will notice the normal list of websites on the left, and to the right a panel with a short Bio, Books on Einstein, and related people search res...

What are IXPs? IXP stands for Internet eXchange Point. IXPs are physical internet infrastructure used by Internet Service providers (ISPs) to keep content as close as possible to Web visitors. Ten years ago the internet trafficked about 1.5 Tbps (terabits per second; 1 terabyte equals 1,024 gigabytes); now it has exceeded 75 Tbps – think of it this way: it is the equivalent of downloading all of iTunes music once every second. As the internet c...