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Mobility and Computing Portability this week

Posted by Key Yessaad @zenkey on October 22, 2012 at 8:00 AM Comments comments (0)

The State of Mobility, Computing, and Content Portability – what a week this is going to be. Apple is going Mini in a few days with lots of colors, followed with Surface and Windows 8 from Microsoft, and not to be outdone Google is going Maxi and Mobile; yes Google is going to release a competitor to the iPad called the Nexus 10, a higher resolution than the Retina display with new Android 4.2. The talk is that the Nexus 10 will be manufactured by Samsung. Google i...

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Marketing is nurtured by your Writing

Posted by Key Yessaad @zenkey on October 12, 2012 at 8:00 AM Comments comments (0)

A language without metaphors creates a society without imagination; Marketing is the creative pursuit of metaphors and must transcend abundant adjectives; Great Marketing Endeavors allow for the story of your brand or business to be told creatively. The only way to master such an endeavor is to commit yourself to writing stories; stories about your Real Estate Listings; stories about your vision; stories about how you help your local Sellers; stories about you attending ...

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Marketing is Storytelling - Embrace your Voice

Posted by Key Yessaad @zenkey on October 3, 2012 at 8:45 AM Comments comments (0)

Humans absorb information best in story form – and yes, we are all natural born storytellers, yet as we enter adulthood we do less and less of it; what a missed opportunity. Let’s talk about you, the agents and brokers in the Real Estate Business; you will truly breakthrough when you realize that you are in the business of information, and that the best way to convey it is via telling stories. I must admit that I have come to despise machine generated narrate...

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Real Estate Home Sellers need you to shake their Hands

Posted by Key Yessaad @zenkey on October 1, 2012 at 8:00 AM Comments comments (0)

The Real Estate Business and the Internet have been friends at times and not so much at others. For many the Internet has been reduced to the simplicity of generating Buyers’ Leads and that business plan has been faltering for many; they spend more and more resources on Pay-per-Clicks and get fewer and fewer actual closings for said resources – in other words Buyers’ Leads are getting more and more expensive. The fundamental building blocks of Real Estate Brok...

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Internet Prospecting is about Service

Posted by Key Yessaad @zenkey on August 12, 2012 at 8:00 AM Comments comments (0)

There is a beauty when the cohesion of Marketing and Service find a way to intertwine. For me the Internet, Search Engines, Blogs, SEO, and Video Marketing are not of great value unless they serve the purpose of organic exposure and service. Our Real Estate Agents and Brokers ought to go beyond the vacuum of Lead Generation; and into the realm of Internet Prospecting – which is basically an enhancements of the traditional farming prospecting that most agents learn ...

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Real Estate Web Strategy Success – March and April 4 Sessions

Posted by Key Yessaad @zenkey on February 29, 2012 at 8:00 PM Comments comments (6)

The second series of Real Estate Web Strategy Success will start Wednesday March 7th, 2012 and I am very excited about it. I have already held a full series (4-sessions) for Kevin Ahearn on his Live Interactive System and many agents and brokers have responded quite well to it. This second series is in essence the same as the first one – y...

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Finding your Internet Pages SEO Mojo

Posted by Key Yessaad @zenkey on January 5, 2011 at 9:00 PM Comments comments (0)

The blog today will be short but also useful – many who have had a website for many years and a deep Search Engine Index like to know what are their most powerful pages. Wouldn’t be also nice to know which of your indexed pages have the highest visibility for a specific keyword or search phrase?

The Geeks of this world use tools like Google Webmaster Tools and conjure such statistics, but let’s be practical it i...

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Real Estate Informational Search is Transcubational

Posted by Key Yessaad @zenkey on November 29, 2010 at 8:45 PM Comments comments (0)

Real Estate Informational Search is Transcubational

November 29th, 2010 3:22 PM

There are 3 categories of Search Queries and all are driven by your would be customers’ Intentions – in this blog I introduce a new term that engenders a better grasping point as to the work of the Real Estate Marketer and her

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Tennessee Real Estate Web Marketing Trainings

Posted by Key Yessaad @zenkey on June 17, 2009 at 9:35 PM Comments comments (0)

Tennessee Real Estate Web Marketing Trainings

Exit Realty Brokers "By Invitation Only" Trainings Tuesday July 14th in Middle Tennessee and July 16th, 2009 in Eastern Tennessee
E...

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Real Estate Web Advanced Training Launched

Posted by Key Yessaad @zenkey on May 11, 2009 at 9:55 PM Comments comments (0)

Real Estate Web Advanced Training Launched

You understand Internet and Blogging Strategy! – Now let’s get the knowledge and habits of working on your website for Google Visibility…

PDF version of Real Estate Web Advanced...

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