Nudging the boundary of complacency in Real Estate Success

Have you ever looked under the hood of Lead Generation Companies’ Websites? #LiveTrainingRE - These providers are simply Web Providers who attach your IDX to Landing Pages, Select a few Keywords, and buy advertising from Google, Bing, Yahoo, and other Network Platforms to generate clicks; wh...

The Role of Video in Real Estate Marketing and Branding has been increasing year after year; #LiveTrainingRE - and yet only a fraction of our Real Estate Professionals are participating; and those that do are limiting themselves to certain topics, gimmicks, or certain Platforms. 

By virtue of you being a Real Estate Professional you naturally understand that you must create Lead Funnels; #LiveTrainingRE - in fact many Lead Funnels; and one of them is Social Media. Social Media Marketing is NOT about Selling, it is about opening the door to conversations - in othe...

This coming week, Tuesday August 20th through Thursday the 22nd, is my Week of Training with all of you on Live Interactive. #LiveTrainingRE - The three 3-Hours Workshops on the i-FAStTRAC Real Estate Training Program will focus on three topics: Social Media Engagement, Video Marketing, and Se...

In the Real Estate Business there is a formula that tends to be forgotten by many Professionals - #LiveTrainingRE - Sellers make the Market and Buyers are the consumers of the offerings of the Market. Seen in different light it goes like this: Before Buyers have choices of Properties Sellers must decide to sell. Unfortunately many of our professionals le...

At the heart of educating consumers on their needs for Real Estate is Storytelling; #LiveTrainingRE - in fact good Real Estate Professionals are good storyteller; unfortunately most of them are Voice Storytellers and NOT Writers of said stories. Why you ask this is unfortunate? Well it has to do with Search-...

Real Estate Lead Generation starts with Landing Pages - #LiveTrainingRE - if you study Pay-per-Click Marketing, Search Engines, and Real Estate Websites you will notice that they all converge around the idea of giving specialized Pages to Web Visitors. In fact the Home Page of a Real Estate Website is the least intere...

This week, August 6th, 7th, and 8th, are my Live Interactive Training Workshops on the i-FAStTRAC Real Estate Training Program - #LiveTrainingRE - I will be covering the three (3) bedrock topics of Internet Marketing: Landing Pages, Blogging, and Direct Response Marketing. Landing Pages or Saved Search Pages direct...

The #8WeekSuccess Real Estate Training Program was designed for Agents and Brokers who believe that Job 1 is Prospecting, followed by Deliberate Lead Generation,  Overt Internet Marketing, Conversion Systems, Practical Checklists, Purposeful Proven Scripts, Courageous Engagement, Video Presence, and a Great Attitude towards their Career.

Developing a comprehensive Email Marketing Strategy starts with proper Databases - #LiveTrainingRE - there in fact 5 types of Email Resources and we need to learn how to leverage them to build a pipeline of Real Estate Leads. We will focus on Web-Centric Emails; Lead Generation Emails; One to One Emails; Transactions Emails; and Mas...

Converting Leads in Real Estate is a Skill, a Learned and Practiced Skill - #LiveTrainingRE - Our Agents do not become good at Lead Conversion overnight; we must first train them with proper Systems; proper Scripts; proper Scheduled Follow-Up Calls, Texts, Emails, and Pop-bys; and surround them with proper St...

Real Estate Agents and Brokers must master Marketing at every level - #LiveTrainingRE - and Websites play a big role; but they are not all manufactured the same. There is in fact a way to measure the effectiveness of a website when it comes to Marketing, SEO, Tags, Keywords, and Stickiness - your website needs the right puzzl...

This is Training Week with Key Yessaad, and my i-FAStTRAC Classes will focus on these topics: Leads Conversion, Email Marketing, Web Platforms, and Real Estate Success Habits. The Sessions are Tuesday June 18th, Wed 19th, and Thu 20th - #LiveTrainingRE - Closing Deals in Real Estate is all about developing the right system...

For a Real Estate Career to become fruitful it must include Deliberate Prospecting, and one of the ways to enhance it is Video Marketing - #8WeekSuccess - Our Agents and Brokers are hungry to master Video because they can see how it affects and create engagement - yet we are not teaching them how to properly post su...

If customers read about you online will they get good insights about what you do? - #LiveTrainingRE - Furthermore will they know what locations you specialize in Real Estate? It all starts with a proper Internet Marketing Bio, and unfortunately few agents ever bother to put one together; and worse few sequence it properly. An...