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 Methodical, diligent work that adds up to something meaningful is the cornerstone of success in all endeavors. For the longest time, and for many Real Estate Professionals, Real Estate has been about the pursuit of the deal; and although there is nothing wrong in chasing deals, especially in a market like this one, lots of energy is expanded and it seems as though the Realtor is re-inventing the wheel with each transaction. (and for many it creates a lack of discipline and focus.)
To Strategize is to have a method to your madness, a trusted routine that helps “create” each work day, and accumulates to weeks and months of measurable accomplishments… I am not talking about goals, those are the fruit of your labor – I am talking about the steps and activities that make up your goals. For example, let us assume you have an Effectiveness Conversion rate of 30 to 1; meaning that if you spoke to 30 people about Real Estate you will convert one into a client; and let us assume you desired to have 2 clients a month; your life is therefore quite simple: You must have 720 Real Estate Conversations a year, but better yet: it translates into 3 conversations a workday… By focusing on the strategy you will then create the conditions that force you to have 3 conversations with potential clients each workday and you will make sure your day does not end without this occurring… You have just moved from the realm of thinking and gnawing at your thoughts into the realm of action… (I hear some of you saying to me – well give me the 3 people a day and I will show you; WRONG: You are in Real Estate and no one gives you anything… everything is earned and successful Realtors know that. PS: Successful Agents turn this Discipline on its head! They create the conditions for the world to send them enough Real Estate Contacts to convert Sales…)
But no matter, the example above does not seem to have anything to do with my trainings (Real Estate Internet Strategy.) It sure does: The Internet, Google, Blogs, and Social Media don’t really matter if we are not talking; If “We are Talking We are Selling.” I train Brokers and Realtors how to compete online and I give them a “Strategy” for Success: this means Planning, Long Term Implementation, Weekly Application, and a Vision to hold it all together…
The Internet is the platform of communication with our clients and it needs to be embraced Thoughtfully and Strategically!!!
A Good Strategist has the following qualities:
• Is Ultimately Responsible.
• Sees Problems as Opportunities to Improve.
• Balances Short- and Long-term Needs.
• Keeps Calm when the unexpected occurs.
• Is a Skilled Communicator.
 The Brokers of Exit Realty in the Garner / Raleigh Area of North Carolina, George White, Johnnyette Taylor, and Keith Burch are holding a special training on Real Estate Web Strategy Thursday February 19th, 2009, and led by Key Yessaad.
The training is designed to help Realtors and Brokers devise an Internet Strategy that produces results and transcends the arduous jargon that floats around the Real Estate Industry. Real Estate Professionals understand that having a successful Web presence is important but getting the right ideas and habits are few and far between… this course intends to answer the fundamental questions and offers a Plan of Action that Realtors can trust to design an organic Real Estate Internet Strategy driven by the needs of their Buyers and Sellers. This is a true Real Estate Training - nothing will be sold nor does the trainer affiliate with any vendors. Details on Garner Training.
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"Thank you for an unbelievable class yesterday! I have been “somewhat” in touch with technology over the years but you really showed me how far behind I have fallen. Your class was excellent and precisely what is needed to be competitive in today’s real estate market. The depth of knowledge and ideas you shared were priceless! Also, the specific plan of action to implement these ideas really sets you apart from all the other trainers. You have truly empowered me to get my real estate web strategy back on track!" – Ed Flowers - Broker/Owner, Columbia SC. |
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"Wow, does not begin to describe the high intensity learning experience you will receive by attending Key Yessaad’s web strategy training. This is the type of information that can be intimidating for agents and brokers alike. Key’s incredible knowledge and entertaining teaching style will break it down into small bites that everyone will be able to digest." – Joe Nester. |
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"The information was nothing short of astounding! I am consistently amazed at the progression technology makes and even better how we utilize these tools for our clients benefit. I know that all of the agents who participated, left the seminar more knowledgeable about how we can help our clients and increase our business! Thanks Key (again) for giving us a peek behind the web curtain!" - Brandon Liles. |
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"Key, as promised your seminar today was great. As you know this is the second time I have attended this training and it was even more beneficial the second time around. It was great to see the excitement on the faces of the attendees and know that they are being empowered to move their career forward. I know I speak for my office when I say we can’t wait to have you back in March." – Craig Summerall. |
Web Link: Why the Emphasis on Strategy? – Garner Real Estate Training
Local Blog: Why the Emphasis on Strategy? - Garner Real Estate Web Training
Key-Yessaad: Why the Emphasis on Strategy??? – Garner Real Estate Training
Broker Agent Social: Why the Emphasis on the word Strategy? – Garner Real Estate Training
Zolve Blog: Why Emphasize on the word Strategy? – Garner Real Estate Training
Trulia Blog: Why bother with the word Strategy? – Garner Real Estate Training
WordPress Blog: Why the Emphasis on Strategy? – Garner NC Real Estate Training
Condo Blog: Why worry about Strategy? – Garner Real Estate Training
Realtor Talk: Strategy: What do you mean? – Garner Real Estate Training
Zimbio Article: Why the Emphasis on Strategy? – Exit Garner Real Estate Training
Garner Real Estate Training, Raleigh Real Estate Training, Garner Real Estate Web Training, Real Estate Web Trainer, Real Estate Internet Strategy Training, Real Estate Web Strategy, Exit Realty Garner NC.
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About the Trainer: Key Yessaad – Real Estate Web Trainer. To train, inspire, and coach Real Estate Professionals succeed is my passion. I have a niche area of expertise which is the combination of Real Estate Web Strategy, Consulting, and Systems Implementation... Inquire about the various Real Estate Training Seminars. |
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"Incredible, barely describes the level of expertise of Key Yessaad. I have personally met with web designers, programmers, IT gurus, etc. Their combined knowledge doesn't even equal the holistic approach of Key's understanding of the web. I have spent tens of 1,000s of dollars for the "perfect" website and lead capture systems, with poor results. After attending a 4 hour Blog training session with Key, I posted 2 Blogs and was on page 1 of Google in position 1, 2, 4 and 6 and had 2 sellers contact me within 72 hours!!!”
- Greg Bennett.
“As Broker-in-Charge and Owner of an Exit Realty franchise, I have had the opportunity to meet many trainers, coaches, and consultants over the last 10 years. None approach Keys unique ability. A quick look in the dictionary for the word 'energy' and you will find Keys bio attached. Keys presentations about Blogging, Website strategies, and click marketing are absolutely eye opening. You can't help but be 100% involved as Key brings his incredible knowledge and unprecedented enthusiasm to all of his presentations. Any Corporation would be lucky to land this rising star. Thanks Key, for all you have done for us.”
- Jay Tracey.
“The response from you class on Sat. was impressive. Very rarely do I have so many agents coming up to me to thank us for putting a class together for them. I am told that you are coming back on Nov. 15 for another class. Can you please send me something about it so I can start pushing the agents to sign up? Let me know if you need a testimonial to give to other offices.”
- Ann Marconi. |
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