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Door Knocking is Real Estate Prospecting

Posted by Key Yessaad on September 19, 2012 at 8:00 AM

There is a truth in the Real Estate Business that gets forgotten by Agents and Brokers from time to time, and this truth causes a reduction in business growth. Real Estate Prospecting is about talking to people effectively; postcards, letters, emails, door hangers are not Prospecting – they are marketing material for a potential conversation. This is how you know whether you are Prospecting or not: Are you talking to Sellers about their home? And the primary means of conversations are one on one (door knocking) of over the phone (watch for the Do Not Call Registry.) And let us be honest about Door Knocking; it is not tough technically – it is tough emotionally; the fear of rejection causes many to quit too early; they then decide that working with Buyers must be a better strategy. All of your Marketing, Print, Video, Internet, and SEO must first lead to conversations; and your Long Term Business Success in Real Estate MUST be tinged by Effective Prospecting, or let’s call it what it really is: Door Knocking. Remember this obvious truth – we know where most Sellers live!


Key Yessaad, Real Estate Internet Strategist

Categories: Thought of the Day, Real Estate Business, Real Estate Trainings

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Key Thought of the Day:

Your Real Estate Business is a Reflection of Who you are - #livetrainingre - Michael Gerber harshly and correctly makes this statement in his book The E-Myth Revisited: ‘Your Business is nothing more than a distinct reflection of who you are. If your thinking is sloppy, your business will be sloppy. If you are disorganized, your business will be disorganized. If you are greedy, your employees will be greedy, giving you less and less of themselves and always asking for... read more:

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About Key Yessaad

Key Yessaad, Real Estate Trainer and SEO Strategist I am one of many Real Estate Trainers who coach agents on growing their Real Estate Business; but I come at it from a different angle; I am an Internet Marketing Strategist with degrees in Mathematics and Programming meshed with the experience of running a large cluster of Real Estate Offices. Marketing is job one for Real Estate Professionals, but many of them are struggling with how to leverage the power of the Internet, SEO, Social Media, Blogging, Internet Marketing, Lead Generation, and Prospecting for new business. My experience in building thousand of websites, and trainings illuminate all of these ideas - but what makes my seminars powerful are the homework and plan of actions I have devised for the participating agents. Ask me a question if you are interested in hiring me to speak to your agents, train them, or hold special Webinars for your office – you will love the way I empower Real Estate Professionals, and I always produce results! (910) 538-6610.

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