|Posted by Key Yessaad on August 8, 2012 at 8:00 AM|
There is a big difference between Business Complacency and Laziness; you can fix Lazy very quickly because the focus is purely on doing the work you are supposed to do or being dismissed. It is a little more challenging to jolt Business Complacency because the participants are not lazy – they just feel stuck in a rut that has stopped producing results. All of us have work habits, ways of approaching our workdays, actions we take daily, and actions we never think of taking and all these form a whole – Our Business Footprint. Many try to fix Business Complacency emotionally and fail to gather the proper perspective before taking the next steps; you must start with good solid Statistics. Sales Numbers; Prospecting Agenda; Listing Inventory; Lead Management Statistics; Business costs; Business Activity Plan; Marketing Dollars and Marketing Plan; etc… These stats must come first. But before one can reshape the Business Plan one has to go further and study local competitors; in the case of Real Estate you can find out where and how your competitors have edged you out in your MLS Reports. So take time to breath, do not panic, and become a little Methodical and Statistical with your Business Plan.
Key Yessaad, Real Estate Internet Strategist