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Real Estate Sales are a Marathon Race

Posted by Key Yessaad on July 27, 2012 at 8:00 AM

You will notice a quandary in Sales – Customers don’t like to be sold yet they like to buy. It is not a contradiction it is mostly a question of timing; it is obvious that Salespeople need to sell now to earn a living; yet customers don’t want to told when to buy because they are afraid of the consequences of rushing the buying process. This leads Sales Relationships to become driven by Incubation – and one of the most important habit Salespeople need to develop is Patience and Drip Education. Think of how Amazon let’s you hold to your items in your shopping cart and even notifies when prices go down; The Sales Business is no longer a quick Sprint but a long haul Marathon.

Key Yessaad, Real Estate Internet Strategist

Categories: Thought of the Day

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