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Websites nor Technology have changed the need for Effective Communication from your Real Estate Customers

Posted by Key Yessaad on April 17, 2013 at 8:00 AM Comments comments (0)

Face Time with potential customers, or what I call face-to-face Marketing is the ultimate goal of all your technology, websites, and web services. You hear everyone say that the internet and technology are changing everything, yes but they are not changing the Fundamental Rules of Business, especially in Real Estate – the major focus of a successful Real Estate Practitioner is, and always will be ‘The Getting of Good Marketable Listings!

&...

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The Paralyses of Local Real Estate Expertise and SEO Visibility

Posted by Key Yessaad on April 14, 2013 at 8:00 AM Comments comments (0)

Real Estate Professionals must have a multi-layered Internet Marketing Bio, and even when they learn how to write one, and where and how to post it in the multiple Channels of Visibility, they come to face a type of Paralysis - The Fear of Loss.

 

No they are not afraid of losing something they have, or a market share they have already gained – No; they are afraid of losing market share they don’t have. I usu...

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Plan your Real Estate Marketing and your Website will follow

Posted by Key Yessaad on February 11, 2013 at 8:00 AM Comments comments (1)

Today is Session #9 of the i-FAStTRAC Real Estate Training and I will be focusing on Part 1 of The Fundamentals of your Web Containers. Real Estate Agents and Brokers purchase websites willy-nilly and for the most part by just focusing on the lipstick or what the salesperson tells them is going to be good for them. Few bother to have the practical knowledge of the fundamental elements that make websites great marketing tools, as well as visible vehicles for both Real Est...

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Just joined Real Estate Blogs Directory

Posted by Key Yessaad on January 28, 2013 at 10:00 AM Comments comments (1)

Real Estate Blogs Directory - Directory of real estate blogs and blogs of industries affiliated with and serving the real estate industry.

Just joined the above the directory of Real Estate Blogs

Create Inflence for your Brand with your Testimonials

Posted by Key Yessaad on August 23, 2012 at 8:00 AM Comments comments (0)

Are you validating the company you work for? or have you fallen into the trap of taking for granted that which is really close to you? I have had the privilege of meeting, and training many Real Estate Agents who truly love working for their brokerages, and they genuinely share those feelings with the people they work with; yet they fail to realize that we live in a Social Media connected world. For example, when was the last time you visited a broker website that had a page th...

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Internet Prospecting is about Service

Posted by Key Yessaad on August 12, 2012 at 8:00 AM Comments comments (0)

There is a beauty when the cohesion of Marketing and Service find a way to intertwine. For me the Internet, Search Engines, Blogs, SEO, and Video Marketing are not of great value unless they serve the purpose of organic exposure and service. Our Real Estate Agents and Brokers ought to go beyond the vacuum of Lead Generation; and into the realm of Internet Prospecting – which is basically an enhancements of the traditional farming prospecting that most agents learn ...

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Simplicity and Clarity are the best drivers of Marketing

Posted by Key Yessaad on August 7, 2012 at 11:15 AM Comments comments (0)

Marketing that is manipulative tends to be driven by complexity, difficulty, or gimmickry; solution-driven marketing tends to be nurtured by Simplicity, Clarity, and ease of use. Many Website vendors desire to convey that Real Estate Agents don’t have what it takes to understand Internet Marketing and SEO; they do so to hide that their interest is selling pseudo services, rather than true solutions – Agents must learn to ask a lot of questions. Charles Mingus...

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The Fundamentals of your Real Estate Web Container - Web Strategy Success Session 2

Posted by Key Yessaad on March 20, 2012 at 2:30 PM Comments comments (0)

Session 2 of Real Estate Web Strategy Success takes place this coming Friday, March 23rd, and focuses on the topic of "The Fundamentals of your Web Container." What everyone calls Websites I call 'Web Containers' in order to convey to Real Estate Brokers and Agents the message that the tools and ingredients that are integrated within your container will either build your long term visibility or will make it nonexistent.

 

The 4-session series, Rea...

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Las Vegas NV Web and Blog Strategy Trainings April 11th and 12th

Posted by Key Yessaad on March 8, 2012 at 3:20 PM Comments comments (0)

Brandon Roberts, the Regional Owner of Exit Realty Nevada, has invited me to hold a couple of Strategic Internet Trainings in Las Vegas focused on SEO, Internet Marketing, Blogs, Social Media, Websites, and Lead Generation.
 


 

Day 1, Wednesday April 11th, is focused on the fundamentals of I...

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Real Estate Web Strategy Success – March and April 4 Sessions

Posted by Key Yessaad on February 29, 2012 at 8:00 PM Comments comments (0)

The second series of Real Estate Web Strategy Success will start Wednesday March 7th, 2012 and I am very excited about it. I have already held a full series (4-sessions) for Kevin Ahearn on his Live Interactive System and many agents and brokers have responded quite well to it. This second series is in essence the same as the first one – y...

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