Real Estate Web Trainer Blog

Lexington Columbia SC Real Estate Database Strategy Training Thursday May 7th 2009

Exit Brokers "By Invitation Only" Training Thursday May 7th, 2009

PDF version of Lexington/Columbia/Chapin Database Training

The Brokers of Exit Realty in Lexington, Columbia, and Chapin South Carolina, Ed Flowers, Brandon Liles, Joe Nester, and Craig Summerall are bringing Key Yessaad to hold a special training on Real Estate Database Strategy May 7th, 2009.

The training is designed to help REALTORs devise the right strategy and help them use the right tools and habits to stay in touch with their customers. Let’s agree that tools are as good as the user's knowledge but more importantly their diligence, consistency, and repeated assiduous approach…

The Real Estate Business is a Referral Business and any strategy that helps Real Estate Professionals stay in touch with their clients, old and new, creates the conditions for success… So are you all over the place with your to-do list, your tasks, worse your emails?

Did you know that the biggest complaint our customers say about us is “We do a poor job of staying in touch with them…” – We must not only create the conditions for communications but have the tools that satisfy and cause our clients to recommend us…
If you are using Outlook, and/or a similar Database Management System this is the training for you… worse if you are using the contact manager in your phone and getting nowhere – then definitely this training is for you!!!

Location: Agape Village
Village Community Center - 128 Agape Village Ct., West Columbia, SC 29169

Date: Thursday, May 7^th, 2009 – 9:30am (please start arriving at 9am)

Duration: 5 hours – ample breaks will be offered.

Cost: $45 (please make checks payable to: Key Yessaad and hand them to your broker. I asked them to hold the checks until I have delivered the training.)

My Commitment: To un-shackle you from your distorted relationship you have with Technology and help you create the conditions of success with your Clients.

Course Description: (please read what follows to understand the intention of the course.)

Real Estate Database Strategy

How to stay in touch with Clients to Convert Sales!!! Outlook, eMail, Contact & Database Management... (The Necessary Real Estate Habits!)

Successful Real Estate Professionals understand that the business of Real Estate is the Business of People - in other words The Referral Business. Unfortunately most Realtors are lost in a mountain of Data and don’t know how to use the tools of organization that actually produce results... Remember it is our job to stay in touch with our current and past clients... (NOT theirs…)

This course focuses on the Technology side of this undertaking... this is an illuminating Training Session for many Real Estate Professionals and is driven by proven how-to skills that will unleash your creativity to stay in touch with your clients.

You will learn:

1. What is a Database? In Fact what is a good Real Estate Database?
    
2. What is Outlook? Is it different than Outlook Express?
    
3. How to use email productively? (The Nuts & Bolts of the Class)
    
4. How to tame Outlook?
    
5. How do I handle Contacts and why? (Must Learn!!!)
    
6. How do I become a Better Decision Maker? (You’ll love this?)
    
7. Why am I drowning in emails and how to rescue myself?
    
8. What are substitute products to Outlook and how do I decide?
    
9. How about portable devices – what should I keep in mind?
    
10. Cool Tips and Tricks to become a savvy Outlook User – They are really nifty!
     
11. And much much more…

I consider this class a Strategy Class not just a How to Class - so for you guys with Personal Assistants you may want to consider showing up and bring your assistant! If you understand the strategy you will be able to help your Assistant assist you in the implementation.

Testimonials from Previous Trainings:

	"Hi Key, Thank you for everything! What an awesome training you put on for us. I feel kind of smart right now. I learned so much from you and I thank you for your dedication to your work and your patience with me. I am going to GET THIS! Thanks again. We loved having you and hope you can come for a long visit to see the area. You are welcome any time." - Shelia Bennett, Broker/Owner of Exit Realty of Beaufort. Attended Real Estate Web Advanced Strategy in Beaufort SC on April 15th, 2009.
	"Thanks so much for coming to Beaufort -- you are a genius, not an ordinary person at all. If I just had $5,000, I could have you sitting by my computer to "show and tell" and then I would learn blogging, advertising on the Net, etc. the right way! Best of luck to you in all you undertake, Your friend." - Linda Yates-Williams, Exit Broker, Exit Realty of Hilton Head. Attended Real Estate Web Advanced Strategy in Beaufort SC on April 15th, 2009.
	"Hi Key, I can't thank you enough for yesterday's class. It was extremely informative! You clarified some things that I was unsure of or struggling to complete. You have inspired me to really step my game up and to get out of the rut I was in. Thanks again!" - Lisa Houle, Broker/Owner Exit Realty of Hilton Head. Attended Real Estate Web Advanced Strategy in Beaufort SC on April 15th, 2009.
	"Key, Thank you for the call yesterday, I am so sorry I missed you. I was out looking at a piece of land for a client and it's easy to lose connectivity out here in these mountains. I just couldn't wait to tell you about my first try. I noticed after sending you the link to my blog, that none of the links I had put into my blog were working-so I went back to the site to edit it. When I got up this morning and "googled 'Murphy trout streams" I was #s 1&2 on page 1!!! I couldn't believe it. The Bot had picked up both my blog and my corrected one...this is just TOOO COOOOL as my grandson would say. Thank you again. I look forward to our next class. Kaye." - Kaye Phillips, Realtor, Exit Realty Mountain View Properties. Attended Real Estate Blogging Strategy on April 8th, 2009.
	"Great Class Key, Everyone at Murphy NC Exit Realty thought you were the best today! Thanks Again, Frank "Big Frank" Schuler & Mary "Hong Phuc" Schuler" - Big Frank Schuler, Realtor, Exit Realty Mountain View Properties. Attended Real Estate Blogging Strategy on April 8th, 2009.
	"Key, thanks again for the outstanding training/information/guidance/and “kick in the pants” you provided yesterday, March 19 for the EXIT agents in the Columbia area. Your enthusiasm is tremendous and the knowledge agents now have will allow them to properly position themselves in their respective markets. We look forward to seeing you again in May!" - Craig Summerall, Broker/Owner Exit Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Key, You did an amazing job teaching at the Carolina's, you have found your calling and it shows! Tam - March 7, 2009." Tami Bonnell, President U.S. Organization, Exit Realty. Event: Exit of The Carolinas Annual Awards in Charlotte NC, March 2009.
	"Good morning Key, I am checking different searches for Chapin Real Estate, Chapin SC real estate, Chapin homes for sale and Chapin SC homes for sale. Our efforts are working and I owe you a large debt of gratitude for this! Our website has been up for less than 1 month and we are on page 1 of Google for “Chapin Real Estate” and page 2 top spot for “Chapin Homes for Sale”. I consider this a major step forward in my companies ability to compete for customers on-line. The search, “Chapin Homeowners” is absolutely dominated by my blog and website-this is directly attributable to your guidance and tutelage! I am a long way from where I want our company to be in terms of our “google-ability” but our company and agents are headed in the right direction as a result of your instruction and support. This is great news for me and certainly gives validation to our efforts. Thanks and have a great day!" - Brandon Liles, Broker / Owner Exit Midlands Realty, Chapin SC. Coaching and Consulting Client - Attended numerous trainings offered by Key.
	"Key – You are not just an instructor, you are a Life Coach! You stretch our minds and uplift our Spirits!! Thank you for your dedication to our success. You empower us in our Professional life and that confidence spills over into our personal lives as well. The Psychic “Should” Purge is golden. Your database management class has taught us how to decrease our “should list”. I encourage all who can, take this class. It WILL change your life! Many thanks! - Shirley Ghorshi, Exit Realty South, Charlotte NC. Attended Real Estate Database Strategy in Charlotte NC, Wednesday April 1, 2009.
	"Hello Key, I knew that the workshop was going to be great because it was you who was doing it. I didn’t hesitate to sign on when John and Angie mentioned that you would be doing a class. I didn’t know what to expect nor did I know what the class was about because I know that anything you teach us is of great value. It wasn’t even 10 minutes into the class and I already had learned something new to build my business. I have to tell you that I stayed up until 1am last night putting my clients into categories. I’m not done yet, but I will be done by the end of this week-end. I also had my triggers and current clients showing instead of my emails. The fact that you are willing to share all your talents and secrets with us is a testimonial in itself. I can’t wait for your next class in Charlotte." - Aida Marcial, Realtor, Exit Realty South, Charlotte NC. Attended Real Estate Database Strategy in Charlotte NC, Wednesday April 1, 2009.
	"Good Afternoon Key, I have began implementing your system and really see the benefits to everything. My contacts and my email are way more organized than they ever were. Thank you so much for your help. Your class was great and I think will help me with follow up and securing more leads. Thanks again for your help and can’t wait for your next class. Best Regards," - Andrew Thigpen, Realtor, Exit Realty South, Charlotte NC. Attended Real Estate Database Strategy in Charlotte NC, Wednesday April 1, 2009.
	"Key, Once again, your class far exceeded any expectation I may have had... and you have set the bar very high from all the previous classes I’ve taken with you. You have such incredible insight into human behavior. I can’t imagine anyone else being able to take a ‘contact data base management’ class and fill it with such deep insights into how agents and our clients think and act… and therefore, how best to serve our clients while building our businesses with such clear focus and intention. You have a true gift of blending technical skills with human behavior and motivation. As several of us said, it doesn’t matter what topic you teach, sign us up! We’re there! I am truly grateful for your vast knowledge and the unwavering personal support you offer to everyone that attends your classes. You are simply THE BEST!" - Nancy Winters, Realtor, Exit Realty Advantage, Charlotte NC. Attended Real Estate Database Strategy in Charlotte NC, Wednesday April 1, 2009.
	"Key, Thank you so much for the great training today…I learned so much..from the simple (Ctrl-A) to getting my contacts out of those folders and into CATEGORIES!! Can you smell the smoke???.. my mind is smoldering! Looking forward to your next training. Thanks again," - Joan Hileman, Realtor, Exit Realty South, Charlotte NC. Attended Real Estate Database Strategy in Charlotte NC, Wednesday April 1, 2009.
	"As Broker-in-Charge and Owner of an Exit Realty franchise, I have had the opportunity to meet many trainers, coaches, and consultants over the last 10 years. None approach Keys unique ability. A quick look in the dictionary for the word 'energy' and you will find Keys bio attached. Keys presentations about Blogging, Website strategies, and click marketing are absolutely eye opening. You can't help but be 100% involved as Key brings his incredible knowledge and unprecedented enthusiasm to all of his presentations. Any Corporation would be lucky to land this rising star. Thanks Key, for all you have done for us." - Jay Tracey, Broker/Owner of Exit Realty The Tracey Group, James Island, Folly Beach, Charleston SC.

Web Link: Lexington Columbia SC Real Estate Database Strategy Training Thursday May 7th, 2009
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Key Yessaad – Real Estate Trainer & Internet Strategist.
To train, inspire, and coach Real Estate Professionals succeed is my passion. I specialize in training Realtors to compete online. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials.

Assisted Living Professionals in South Carolina to reach customers organically

Agape Senior, the premier Hospice and Assisted Living Services Company in South Carolina, is holding a breakthrough training for their Assisted Living Professionals to reach the community via Google; a strategy driven by organic articles and content. We invite you to find us on Google in the next few weeks!!!

The vision of Agape Senior and Agape Hospice, Inc. is to be an integrated health services company with a primary presence in strategic markets. It will be recognized as a senior services provider of first choice, which values its employees and functions in a financially stable environment.

The vision is focused on a model of integrated services that can assure responsiveness and quality of service for residents and their families. As part of our focus on integrated services, the company also provides physical, speech and occupational therapy, in-house pharmacy services, medical equipment, ambulance and transportation services and physician services.

Agape Assisted Living Facilities are located in the following places:

• Conway, SC
• Murrells Inlet, SC
• Irmo, SC
• Columbia, SC
• West Columbia, SC
• Lexington, SC
• Rock Hill, SC
• Laurens, SC

Agape Skilled Nursing Facilities are located in the following places:

• Rock Hill, SC
• West Columbia, SC
• Barnwell, SC
• Conway, SC

Agape Hospice locations in SC:

• West Columbia, SC
• Anderson, SC
• Barnwell, SC
• Cheraw, SC
• Conway, SC
• Bennettsville, SC
• Lake City, SC
• Myrtle Beach, SC
• Ridgeland, SC
• Rock Hill, SC
• Hartsville, SC
• Varnville, SC

Agape Rehabilitation has (3) locations called Agape Transitional Care Units:

• West Columbia, SC
• Conway, SC
• Rock Hill, SC

Agape Senior has the following alliances in SC:

• Agape Ambulance Services
• Agape Home Medical
• Agape Pharmacy
• Agape Senior Primary Care
• GMM Insurance
• Exit Agape Real Estate Services
• Agape Therapy

Independent Living:

• Agape Village – purchase or lease (you are familiar with the patio homes, where the Village Center is where you’ve conducted seminars)

Web Link: Assisted Living Professionals in South Carolina to reach customers organically - Agape Senior Internet Marketing Training June 2009
Twitter Microblog: Assisted Living Professionals in South Carolina to reach customers organically - Agape Senior Training June 2009
Merchant Circle Blog: Assisted Living Professionals SC to reach customers organically

Training provided by:

Key Yessaad – Real Estate Trainer & Internet Strategist.
To train, inspire, and coach Real Estate Professionals succeed is my passion. I specialize in training Realtors to compete online. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials.

Myrtle Beach SC Real Estate Blog Strategy Training Tuesday June 2nd

Exit Realty Brokers "By Invitation Only" Training Tuesday June 2nd, 2009

PDF version of Myrtle Beach SC Blog Strategy Training

The Brokers of Exit Grand Strand Properties in Myrtle Beach South Carolina are holding a special training on Real Estate Blog Strategy Tuesday June 2nd, 2009. Business Manager and Coordinator MaryAnne Dorio.

The Original name of the course was “Google Loves Bloggers,” to reveal the fact that if your blog posts are not “Search Engine Indexed” and lead back to you in a natural way then the effort is for naught.

The questions a Real Estate Professional should help their clients answer are the following:

“How can I tell that you have expertise in your Real Estate Market?”

“Can I validate you online and “Google You” with Buzz around your Market expertise?”

“Is the information I find online about you fluff or substance?”

Location: Coastal Carolinas Association of Realtors - 951 Shine Ave, Myrtle Beach, SC 29577 - (843) 626-3638 - Point of Contact MaryAnne Dorio, The General Manager of Exit Grand Strand Properties (843) 449-3948.

Date: Tuesday, June 2^nd, 2009 – 9:30am (please start arriving at 9am)

Cost: $45 (Please contact Rick Markowski at (864) 444-8128 or (864) 235-0209 for his internal procedures on payment, attendance, or logistics.)

Duration: 5 to 6 hours – ample breaks will be offered.

My Commitment: To un-shackle you from the fear of the internet and show you what your Buyers, Sellers and Google want… (Don’t we all want to make Google happy!!!) I will also give you a methodical plan of action to get you going or tweak what you are currently doing…

Course Description: (please read what follows to understand the intention of the course.)

Real Estate Blogging Strategy Training Session Details:

I designed this Seminar as a Real Estate Strategy for Visibility, Expertise, and Search Engine Ranking. You will learn the following:

1. What is Blogging? – Very short time spent on this topic because the strategy is more important than the why.
    
2. Why should Realtors Blog? Do I really need to learn how to Blog?
    
3. How are successful Real Estate Agents using this medium to position themselves?
    
4. Where should I blog? My website right? not really!!!
    
5. What should I blog about? And how often?
    
6. What if the format of a good blog? At least can you get me started…? Do I have to become a writer? How about links?
    
7. What does all this have to do with Google? Is this SEO? (Could you explain SEO briefly for us?)
    
8. How much programming should I learn? (Let me give you the answer right here – ZERO!!!)
    
9. How expensive is this whole strategy? Think time, perseverance, and elbow grease...
    
10. How can my assistant help me with this?
     
11. Does this strategy really work? And how fast? Can you show us examples?

I tell your Broker / Owner that I promise not to waste your Realtors' time and will arm them with information they need to compete online… I keep my promises...

Testimonials from Previous Trainings:

	"Hi Key, Thank you for everything! What an awesome training you put on for us. I feel kind of smart right now. I learned so much from you and I thank you for your dedication to your work and your patience with me. I am going to GET THIS! Thanks again. We loved having you and hope you can come for a long visit to see the area. You are welcome any time." - Shelia Bennett, Broker/Owner of Exit Realty of Beaufort. Attended Real Estate Web Advanced Strategy in Beaufort SC on April 15th, 2009.
	"Hi Key, I can't thank you enough for yesterday's class. It was extremely informative! You clarified some things that I was unsure of or struggling to complete. You have inspired me to really step my game up and to get out of the rut I was in. Thanks again!" - Lisa Houle, Broker/Owner Exit Realty of Hilton Head. Attended Real Estate Web Advanced Strategy in Beaufort SC on April 15th, 2009.
	"Key, Thank you for the call yesterday, I am so sorry I missed you. I was out looking at a piece of land for a client and it's easy to lose connectivity out here in these mountains. I just couldn't wait to tell you about my first try. I noticed after sending you the link to my blog, that none of the links I had put into my blog were working-so I went back to the site to edit it. When I got up this morning and "googled 'Murphy trout streams" I was #s 1&2 on page 1!!! I couldn't believe it. The Bot had picked up both my blog and my corrected one...this is just TOOO COOOOL as my grandson would say. Thank you again. I look forward to our next class. Kaye." - Kaye Phillips, Realtor, Exit Realty Mountain View Properties. Attended Real Estate Blogging Strategy on April 8th, 2009.
	"Great Class Key, Everyone at Murphy NC Exit Realty thought you were the best today! Thanks Again, Frank "Big Frank" Schuler & Mary "Hong Phuc" Schuler" - Big Frank Schuler, Realtor, Exit Realty Mountain View Properties. Attended Real Estate Blogging Strategy on April 8th, 2009.
	"Key, You did an amazing job teaching at the Carolina's, you have found your calling and it shows! Tam - March 7, 2009." Tami Bonnell, President U.S. Organization, Exit Realty. Event: Exit of The Carolinas Annual Awards in Charlotte NC, March 2009.
	"Good morning Key, I am checking different searches for Chapin Real Estate, Chapin SC real estate, Chapin homes for sale and Chapin SC homes for sale. Our efforts are working and I owe you a large debt of gratitude for this! Our website has been up for less than 1 month and we are on page 1 of Google for “Chapin Real Estate” and page 2 top spot for “Chapin Homes for Sale”. I consider this a major step forward in my companies ability to compete for customers on-line. The search, “Chapin Homeowners” is absolutely dominated by my blog and website-this is directly attributable to your guidance and tutelage! I am a long way from where I want our company to be in terms of our “google-ability” but our company and agents are headed in the right direction as a result of your instruction and support. This is great news for me and certainly gives validation to our efforts. Thanks and have a great day!" - Brandon Liles, Broker / Owner Exit Midlands Realty, Chapin SC. Coaching and Consulting Client - Attended numerous trainings offered by Key.

Web Link: Myrtle Beach SC Real Estate Blog Strategy Training Tuesday June 2nd 2009
PDF Link: Myrtle-Beach-Real-Estate-Blog-Strategy-Training.pdf
Twitter MicroBlog: Myrtle Beach SC Real Estate Blog Strategy Training Tuesday June 2nd 2009 Exit Grand Strand Properties Invitation - http://tinyurl.com/qpuyqc
Facebook Event: Myrtle Beach SC Real Estate Blogging Strategy Training Tuesday June 2nd 2009
Linkedin Event: Myrtle Beach Real Estate Blog Strategy Training Tuesday June 2nd 2009
Merchant Circle Blog: Myrtle Beach SC Real Estate Blog Strategy Training Tue Jun 2
Craiglist Event: 6/2: Myrtle Beach SC Real Estate Blog Strategy Training Tuesday June 2nd (Myrtle Beach, SC)

Myrtle Beach SC Real Estate Training, Myrtle Beach SC Real Estate Blog Training, Myrtle Beach SC Real Web Strategy, Real Estate Training, Real Estate Web Trainer, Real Estate Web Strategy Training, Real Estate Blogging Strategy, Exit Realty, Real Estate Blogs, Myrtle Beach SC Real Estate.

Key Yessaad – Real Estate Trainer & Internet Strategist.
To train, inspire, and coach Real Estate Professionals succeed is my passion. I specialize in training Realtors to compete online. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials.

Charlotte NC Real Estate Web Strategy Advanced Training Thursday May 21 2009

Exit Realty Brokers "By Invitation Only" Training Thursday May 21st, 2009
You understand the Strategy! – Now let’s get the knowledge and habits of working on your website…

PDF version of Charlotte NC Web Advanced Training

John and Angie Byers, the Exit Realty Broker/Owners in Charlotte NC, are inviting their fellow Broker/Owners in the region and their Exit Agents to attend an advanced training on Real Estate Web Strategy Thursday May 21st; Going beyond understanding Web Strategy and into day to day implementation and results!!!

You have heard that content is king; so how do you go about adding content to your website so Search Engines and clients can find and rank it. This One-Day Workshop was designed for Realtors who have attended “Real Estate Web Strategy” and understand that working on your website is part of your business routine… “But I have content that comes with my website?” you say… and so does everyone else… Generic content is everywhere and leads nowhere; those who optimize it the right way and create good internal and external links will become visible…

I believe that those who bring their web services and processes internally will succeed. The days of calling an external “Web Designer” or “Tech Guy” to maintain your day to day pages are over… There is still value on having a professional get you going but it is a shared responsibility; in fact the “Web Designer” should be following your lead NOT the reverse…It is neither the Vendor nor the Product that matters; it is your habits and discipline I am going to focus on... Your strategy must lead you to Google Visibility...

This Workshop was designed to enhance the ability of Real Estate Professionals compete in an ever increasing spirited Internet Landscape…

Topic: "How do I maintain my Website regularly?"

The course will cover the following topics…

1. How to layout a Web Page and how to focus on the most relevant and Visible elements
    
2. Internal Linking of your Website.
    
3. Integration of IDXPro into your website and how to create Landing pages…
    
4. How to add content from external pages?
    
5. How to Add a Listing, Syndicate it, and make sure Google finds it
    
6. How to create Listing Pages.
    
7. How to optimize your provided pages and link them to the home page without buttons
    
8. Linking the right way – tons of examples…
    
9. How to prepare pictures, link them, and align them in tables.
    
10. How to make the Google and Yahoo bots read your sitemap
     
11. What are Link Exchanges and how to work them
     
12. How do I create a Page then convert it to Blog? Is there a structure to these pages that works?
     
13. How do I add good pages to my blog that drive traffic back to me...?
     
14. How do I create a link page and use Links Partners to drive more traffic...?
     
15. & Much much more
     
16. Bring all your questions and don’t forget your assistant. You will love this class; you will feel liberated and ready to conquer your online market!!!
    

The questions a Real Estate Professional should help their clients answer are the following:

“How can I tell that you have expertise in your Real Estate Market?”

“Can I validate you online and “Google You” with Buzz around your Market expertise?”

“Is the information I find online about you fluff or substance?”

Location: Exit Realty South – (Thanks to John And Angie Byers)
4401 Barclay Downs Dr, Ste 1, Charlotte, NC 28209 - (704) 602-9900

Date: Thursday May 21, 2009 - 9:30am (please start arriving at 9am)

Duration: 5 to 6 hours – lots of breaks will be offered.

Cost: $45 (please make checks payable to: Key Yessaad and hand them to your broker. I asked them to hold the checks until I have delivered the training.)

This Training is considered an Intensive and will incorporate Web Structure, Web Link Integration, Page Management, and Additional Google Site Map Links!!!

My Commitment: To un-shackle you from the fear of the internet and show you what your Buyers, Sellers and Google want… (Don’t we all want to make Google happy!!!) I will also give you a methodical plan of action to get you going or tweak what you are currently doing…

“Put your Fears of Today into Affirming the Hopes of Tomorrow!!!” - Bob McKinnon

Testimonials:

	"Key, You did an amazing job teaching at the Carolina's, you have found your calling and it shows! Tam - March 7, 2009." Tami Bonnell, President U.S. Organization, Exit Realty. Event: Exit of The Carolinas Annual Awards in Charlotte NC, March 2009.
	"Absolutely you deserve a testimonial, if for no other reason than the passion you exhibit for what you do. We all should be doing something in our life that reflects exhibits that passion. Our business would reflect it! You have found yours, congrats. As for the training, W-O-W I attended the class kicking and screaming thinking it was another technical jargon class that would once again go over my head and leave me with a migraine. Not true ! I got so much useful information that I have been wanting, (did not know the right question to ask) I came out and called my partner and just threw up all over him. Told him everything I’d heard. After I finally shut up, he asked if Doug was there, (our IT guy) I told him yes, he was so delighted and said we would get started as soon as he returned home. Ya think I confused him ? Also told him you would be returning and he’d have to attend the next training. Thank you very much for simplifying the web. I know have a plan of action, one step at a time. Up then Out. I look forward to the next training." - Carolyn Greene, Realtor, Exit Realty Upstate, Greenville SC. Attended Real Estate Web Strategy in Greenville SC, Friday March 20th.
	"Key, You have been blessed with the ability to help others. You have touched so many lives and have helped them to see their true abilities... Our lives get so busy that we sometimes forget to stop and take a look around and appreciate what we have. During our journey in life we meet many people. Some are just a blur in time and some, like you make time stand still. Your excitement and passion when you teach is so amazing. My agents have started implementing what you've taught them and are starting to see results! I am so proud of our agents!" - Belinda Vercammen, Administrator, Exit Upstate Realty. Attended Real Estate Web Strategy in Greenville SC, Friday March 20th.
	"Today, five agents from our office participated in a training seminar focused on "Blog Strategy". Key Yessaad, Real Estate Web Trainer, shared valuable information on how we can use blogging as a mechanism to drive Google to us and thereby help increase showings to our listings and drive buyers to our website! Key's upbeat and energetic approach to training web strategy are invaluable tools that we can now-as is evident by this blog. Carl McClure, Cathie Saucier, Paul Saucier, Tom Baldwin and Brandon Liles are all agents based in Chapin, SC at EXIT Midlands Realty and can now begin to implement the tools gathered from today's training. Thanks Key for another fantastic day!" - Brandon Liles, Broker/Owner Exit Midlands Realty, Chapin SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"WOW! I had to hold onto my seat! The pumped up, enthusiastic and deeply informative web blogging training that you provided, is simply the best I have ever attended. The depth of your knowledge and insight was delivered clearly, passionately and with a focused concern that all who attended, truly understood the reasoning and application of why it is essential to engage in this strategy. We all look forward to attending more of your training very soon. Many, many, thanks to you for sharing this most important training, which is sure to propel our business to new heights. Thank you!" - Matt Houle, Broker/Owner Exit Realty of Hilton Head, Hilton Head SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Thanks Key! Fantastic info and I am excited about putting this new strategy into action. Here's to being Googleicious! Brooke." - Brooke Schlenker, Realtor, EXIT Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Key, Just wanted to send you a quick THANK YOU!!! Do you think you could bottle your enthusiasm for all of us? Talk about not selling anything.. change your mind and let us purchase that.... I had not intended to come until the Thursday when Rick "urged" me to come and said this would be different. He was absolutely 100% correct. It was different. It was more than teaching, it was almost coaching and mentoring with truth and compassion and determination. I absolutely stepped back and asked myself some important questions right from the get go "do you have values about your life?" I was off and running from their in a quest to find the answer.. I would highly recommend your Web Strategy class to all who have an open mind and want to move forward with decisions about their life... Look forward to seeing you again soon..." - Susan McCarter, Realtor, Exit Upstate, Greenville. Attended Real Estate Web Strategy in Greenville SC, Friday March 20th.
	"Dear Key, Here is my testimonial...thanks!!! Key, I have attended two of your courses now and I have to tell you, you truly are the best. Your lessons are invaluable and the information is able to implemented immediately. As any non-native speaker will testify, it is sometimes difficult to follow a lecture not in your native tongue. However, I am always able to follow and stay focused during your courses. I wish other trainers would follow your style. Your energy is inspiring and contagious. You will definitely be seeing me in future courses…and the on first page of Google." - Sonia Roman, Realtor, EXIT Real Estate Consultants. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Key: I think that was the best training session ever!! I'm now falling into that "old dog" category, but I know what I learned in your Blogging Strategies Training session will send us to a whole new level! If you have anyone who questions your validity, have them call me! I'll sing your praises!!..." - Paul Saucier, Broker/Auctioneer/Builder, Specialist in Land & Investment Properties. Exit Midlands Realty. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Key, Thanks for a great training session yesterday! My To-Do list is a mile long but that feels good. It feels good to walk out of a training with a targeted list of actions that will get me noticed by Google and the other search engines, which in turn will get me noticed by my customers. I don't know how you learned all this stuff. But I am glad you did and even more glad that you have a gift and passion fro training. Keep up the great work! Craig." - Craig Augenstein, Exit Carolinas Regional Director - Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Key, thanks again for the outstanding training/information/guidance/and “kick in the pants” you provided yesterday, March 19 for the EXIT agents in the Columbia area. Your enthusiasm is tremendous and the knowledge agents now have will allow them to properly position themselves in their respective markets. We look forward to seeing you again in May!" - Craig Summerall, Broker/Owner Exit Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Incredible, barely describes the level of expertise of Key Yessaad. I have personally met with web designers, programmers, IT gurus, etc. Their combined knowledge doesn't even equal the holistic approach of Key's understanding of the web. I have spent tens of 1,000s of dollars for the "perfect" website and lead capture systems, with poor results. After attending a 4 hour Blog training session with Key, I posted 2 Blogs and was on page 1 of Google in position 1,2 4 and 6 and had 2 sellers contact me within 72 hours !! After Keys 4 hour Web Strategy class I finally knew that all the self proclaimed experts in the field that I had paid big bucks to, were mostly versed in only one aspect of the web. Key's knowledge of the WEB is the most comprehensive I have ever encountered and he clearly articulates his expertise in a manner that anyone can understand. Key empowered my agents to ask WEB companies the critical questions to have a WEB site that truly produces results and can organically create quality leads without spending a fortune. He also frees the agents from being dependant on the WEB master that they are at the mercy of. Any EXIT agent or broker, who thinks they know how the web works with respect to real estate, really needs to attend Key's training. They will find out how much they actually never knew. If Key was able to put 5 North Carolina EXIT offices on page 1 of Google Just imagine what he can do for all of Exit as an International Franchise. Brokers, owners and agents should not delay in scheduling Key." - Greg Bennett, Exit Realty of Beaufort.

Real Estate Web Advanced Training Launched

You understand Internet and Blogging Strategy! – Now let’s get the knowledge and habits of working on your website for Google Visibility…

PDF version of Real Estate Web Advanced Training

You have heard that content is king; so how do you go about adding content to your website so Search Engines and clients can find you; better yet rank you as a Real Estate Professional. This One-Day Workshop was designed for Realtors who have attended “Real Estate Web Strategy” and understand that working on your website is part of your business routine… “But I have content that comes with my website?” you say… and so does everyone else… Generic content is everywhere and leads nowhere; those who optimize it the right way and create good internal and external links will become visible…

Google Visibility is about proper links...

I believe that those who bring their web services and processes internally will succeed. The days of calling an external “Web Designer” or “Tech Guy” to maintain your day to day pages are over… There is still value on having Web Professionals get you going but it is a shared responsibility; in fact your Web Designer” should be following your lead NOT the reverse… It is neither the Vendor nor the Product that matters; it is your habits and discipline I am going to focus on... Your strategy must lead you to Google Visibility...

This Workshop was designed to enhance the ability of Real Estate Professionals compete in an ever increasing spirited Internet Landscape…

Topic: "How do I maintain my Website regularly? - in other words: Links, Links, Links..."

The course will cover the following topics…

1. How to layout a Web Page and how to focus on the most relevant and Visible elements?
    
2. Internal Linking of your Website.
    
3. Integration of IDXPro into your website and how to create Landing pages…
    
4. How to add content from external pages?
    
5. How to Add a Listing, Syndicate it, and make sure Google finds it?
    
6. How to create Listing Pages?
    
7. How to optimize your provided pages and link them to the home page without buttons?
    
8. Linking the right way – tons of examples…
    
9. How to prepare pictures, link them, and align them in tables?
    
10. How to make the Google and Yahoo bots read your sitemap?
     
11. What are Link Exchanges and how to work them?
     
12. How do I create a Page then convert it to Blog? Is there a structure to these pages that works?
     
13. How do I add good pages to my blog that drive traffic back to me...?
     
14. How do I create a link page and use Links Partners to drive more traffic...?
     
15. & Much much more...
     
16. Bring all your questions and don’t forget your assistant. You will love this class; you will feel liberated and ready to conquer your online market!!!
    

The questions a Real Estate Professional should help their clients answer are the following:

“How can I tell that you have expertise in your Real Estate Market?”

“Can I validate you online and “Google You” with Buzz around your Market expertise?”

“Is the information I find online about you fluff or substance?”

Duration: 5 hours – ample breaks will be offered.

This Training is considered and Intensive and will incorporate Web Structure, Web Link Integration, Page Management, and Additional Google Site Map Links!!!

My Commitment: To un-shackle you from the fear of the internet and show you what your Buyers, Sellers and Google want… (Don’t we all want to understand how Google works???!!!) I will also give you a methodical plan of action to get you going and help you tweak what you are currently doing…

“Put your Fear of Today into Affirming the Hope of Tomorrow!!!” - Bob McKinnon

Testimonials from Previous Trainings:

	"Key, You did an amazing job teaching at the Carolina's, you have found your calling and it shows! Tam - March 7, 2009." Tami Bonnell, President U.S. Organization, Exit Realty. Event: Exit of The Carolinas Annual Awards in Charlotte NC, March 2009.
	"Today, five agents from our office participated in a training seminar focused on "Blog Strategy". Key Yessaad, Real Estate Web Trainer, shared valuable information on how we can use blogging as a mechanism to drive Google to us and thereby help increase showings to our listings and drive buyers to our website! Key's upbeat and energetic approach to training web strategy are invaluable tools that we can now-as is evident by this blog. Carl McClure, Cathie Saucier, Paul Saucier, Tom Baldwin and Brandon Liles are all agents based in Chapin, SC at EXIT Midlands Realty and can now begin to implement the tools gathered from today's training. Thanks Key for another fantastic day!" - Brandon Liles, Broker/Owner Exit Midlands Realty, Chapin SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"WOW! I had to hold onto my seat! The pumped up, enthusiastic and deeply informative web blogging training that you provided, is simply the best I have ever attended. The depth of your knowledge and insight was delivered clearly, passionately and with a focused concern that all who attended, truly understood the reasoning and application of why it is essential to engage in this strategy. We all look forward to attending more of your training very soon. Many, many, thanks to you for sharing this most important training, which is sure to propel our business to new heights. Thank you!" - Matt Houle, Broker/Owner Exit Realty of Hilton Head, Hilton Head SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Thanks Key! Fantastic info and I am excited about putting this new strategy into action. Here's to being Googleicious! Brooke." - Brooke Schlenker, Realtor, EXIT Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Key, Just wanted to send you a quick THANK YOU!!! Do you think you could bottle your enthusiasm for all of us? Talk about not selling anything.. change your mind and let us purchase that.... I had not intended to come until the Thursday when Rick "urged" me to come and said this would be different. He was absolutely 100% correct. It was different. It was more than teaching, it was almost coaching and mentoring with truth and compassion and determination. I absolutely stepped back and asked myself some important questions right from the get go "do you have values about your life?" I was off and running from their in a quest to find the answer.. I would highly recommend your Web Strategy class to all who have an open mind and want to move forward with decisions about their life... Look forward to seeing you again soon..." - Susan McCarter, Realtor, Exit Upstate, Greenville. Attended Real Estate Web Strategy in Greenville SC, Friday March 20th.
	"Dear Key, Here is my testimonial...thanks!!! Key, I have attended two of your courses now and I have to tell you, you truly are the best. Your lessons are invaluable and the information is able to implemented immediately. As any non-native speaker will testify, it is sometimes difficult to follow a lecture not in your native tongue. However, I am always able to follow and stay focused during your courses. I wish other trainers would follow your style. Your energy is inspiring and contagious. You will definitely be seeing me in future courses…and the on first page of Google." - Sonia Roman, Realtor, EXIT Real Estate Consultants. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Key: I think that was the best training session ever!! I'm now falling into that "old dog" category, but I know what I learned in your Blogging Strategies Training session will send us to a whole new level! If you have anyone who questions your validity, have them call me! I'll sing your praises!!..." - Paul Saucier, Broker/Auctioneer/Builder, Specialist in Land & Investment Properties. Exit Midlands Realty. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"As Broker-in-Charge and Owner of an Exit Realty franchise, I have had the opportunity to meet many trainers, coaches, and consultants over the last 10 years. None approach Keys unique ability. A quick look in the dictionary for the word 'energy' and you will find Keys bio attached. Keys presentations about Blogging, Website strategies, and click marketing are absolutely eye opening. You can't help but be 100% involved as Key brings his incredible knowledge and unprecedented enthusiasm to all of his presentations. Any Corporation would be lucky to land this rising star. Thanks Key, for all you have done for us." - Jay Tracey, Broker/Owner of Exit Realty The Tracey Group, James Island, Folly Beach, Charleston SC.
	"Key, Thanks for a great training session yesterday! My To-Do list is a mile long but that feels good. It feels good to walk out of a training with a targeted list of actions that will get me noticed by Google and the other search engines, which in turn will get me noticed by my customers. I don't know how you learned all this stuff. But I am glad you did and even more glad that you have a gift and passion fro training. Keep up the great work! Craig." - Craig Augenstein, Exit Carolinas Regional Director - Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Key, thanks again for the outstanding training/information/guidance/and “kick in the pants” you provided yesterday, March 19 for the EXIT agents in the Columbia area. Your enthusiasm is tremendous and the knowledge agents now have will allow them to properly position themselves in their respective markets. We look forward to seeing you again in May!" - Craig Summerall, Broker/Owner Exit Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th.
	"Incredible, barely describes the level of expertise of Key Yessaad. I have personally met with web designers, programmers, IT gurus, etc. Their combined knowledge doesn't even equal the holistic approach of Key's understanding of the web. I have spent tens of 1,000s of dollars for the "perfect" website and lead capture systems, with poor results. After attending a 4 hour Blog training session with Key, I posted 2 Blogs and was on page 1 of Google in position 1,2 4 and 6 and had 2 sellers contact me within 72 hours !! After Keys 4 hour Web Strategy class I finally knew that all the self proclaimed experts in the field that I had paid big bucks to, were mostly versed in only one aspect of the web. Key's knowledge of the WEB is the most comprehensive I have ever encountered and he clearly articulates his expertise in a manner that anyone can understand. Key empowered my agents to ask WEB companies the critical questions to have a WEB site that truly produces results and can organically create quality leads without spending a fortune. He also frees the agents from being dependant on the WEB master that they are at the mercy of. Any EXIT agent or broker, who thinks they know how the web works with respect to real estate, really needs to attend Key's training. They will find out how much they actually never knew. If Key was able to put 5 North Carolina EXIT offices on page 1 of Google Just imagine what he can do for all of Exit as an International Franchise. Brokers, owners and agents should not delay in scheduling Key." - Greg Bennett, Exit Realty of Beaufort.