Real Estate Web Trainer Blog

"Don’t let your employees and colleagues lower your High Expectations… Remember: Failure seeks Failure; but Success seeks Excellence…"

- Key Yessaad more Zi Inspirational Quotes

Ponder this Essential Real Estate Internet SEO Idea: “It is crucial that you bring your Real Estate Internet Services in-house and within your control; make it a daily habit to implement Internet Marketing Solutions that solve the problems and aspirations of your Real Estate Buyers, Sellers, and Investors – embrace your Internet Visibility; and don't be confused by Real Estate SEO!” - Stay in touch on Real Estate Internet Marketing and Key on Facebook!

"Drive your Real Estate Excellence – Don’t let SEO nourish your confusion!" - Key Yessaad

Real Estate Internet Marketing and SEO Trainings by Key Yessaad - Your Search Engine and Google Mentor

Real Estate Internet Strategy Training	Real Estate Blogging Strategy Training	Real Estate Database Strategy Training
Real Estate Social Networking Training	Real Estate Web Advanced Training	Key Yessaad Training on Internet Marketing

Testimonials from Previous Key Trainings:

	"Key, thanks again for the outstanding training/information/guidance/and “kick in the pants” you provided yesterday, March 19 for the EXIT agents in the Columbia area. Your enthusiasm is tremendous and the knowledge agents now have will allow them to properly position themselves in their respective markets. We look forward to seeing you again in May!" - Craig Summerall, Broker/Owner Exit Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th. Lexington SC Real Estate
	"Key not only shows you how the internet and Goggle work, he also teaches you everything you need to know to start building Goggle visibility for your web-site. Every class has an action plan for the student to implement. The methods and techniques are valid and verifiable. The potential power of understanding and implementing the strategy is unlimited. read more..." - Joe Nester - Broker/Owner Exit Agapé Real Estate Services. - West Columbia SC Real Estate
	"Thank you so much for offering this training on web strategy. It is great to see your passion and enthusiasm. I would recommend any agent that has the time and energy to invest in their web strategy and their business to sign up for the next class available with Key. In fact I would recommend it sooner than later because one day soon Key will figure out the info is near priceless and he might try to charge what it is worth! (Ha Ha) You can pay thousands to the big SEO companies or you take the classes offered by Key and do it yourself." - Jason Jacques, Broker/Owner of Exit Realty in Brevard NC - Brevard NC Real Estate

Upcoming Real Estate Trainings:

Columbia / Lexington Real Estate Social Media Training January 21st

Web Link: "Don’t let your employees and colleagues lower your High Expectations… Remember: Failure seeks Failure; but Success seeks Excellence…" - Key Yessaad

Previous Quote: "If you have more Money than brains, you should focus on Outbound Marketing. If you have more Brains than money, you should focus on Inbound Marketing." - Guy Kawasaki

Internet Marketing, Real Estate Blog Marketing, Real Estate Internet Presence, Real Estate Search Engine Visibility, Real Estate Internet Trainings, Real Estate Google Marketing, Real Estate Web Trainer, Real Estate Success, Real Estate Websites, Real Estate Blogs

From Key Yessaad – Real Estate SEO Trainings and Internet Strategies. My name is Key and to train, motivate, and challenge Real Estate Professionals succeeed on the internet is my passion. I specialize in focusing Realtors on competing online and understand the key elements of Real Estate SEO Marketing. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials. Posts on a Greater Town Board for Real Estate Internet Marketing Ideas and Trainings.

"My experience has shown me that the people who are exceptionally good in business aren’t so because of what they know but because of their insatiable need to know more."

- Michael Gerber more Zi Inspirational Quotes

Ponder this Essential Real Estate Internet SEO Idea: “It is crucial that you bring your Real Estate Internet Services in-house and within your control; make it a daily habit to implement Internet Marketing Solutions that solve the problems and aspirations of your Real Estate Buyers, Sellers, and Investors – embrace your Internet Visibility; and don't be confused by Real Estate SEO!” - Stay in touch on Real Estate Internet Marketing and Key on Facebook!

"Drive your Real Estate Excellence – Don’t let SEO nourish your confusion!" - Key Yessaad

Real Estate Internet Marketing and SEO Trainings by Key Yessaad - Your Search Engine and Google Mentor

Real Estate Internet Strategy Training	Real Estate Blogging Strategy Training	Real Estate Database Strategy Training
Real Estate Social Networking Training	Real Estate Web Advanced Training	Key Yessaad Training on Internet Marketing

Testimonials from Previous Key Trainings:

	"Key, thanks again for the outstanding training/information/guidance/and “kick in the pants” you provided yesterday, March 19 for the EXIT agents in the Columbia area. Your enthusiasm is tremendous and the knowledge agents now have will allow them to properly position themselves in their respective markets. We look forward to seeing you again in May!" - Craig Summerall, Broker/Owner Exit Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th. Lexington SC Real Estate
	"Key not only shows you how the internet and Goggle work, he also teaches you everything you need to know to start building Goggle visibility for your web-site. Every class has an action plan for the student to implement. The methods and techniques are valid and verifiable. The potential power of understanding and implementing the strategy is unlimited. read more..." - Joe Nester - Broker/Owner Exit Agapé Real Estate Services. - West Columbia SC Real Estate
	"Thank you so much for offering this training on web strategy. It is great to see your passion and enthusiasm. I would recommend any agent that has the time and energy to invest in their web strategy and their business to sign up for the next class available with Key. In fact I would recommend it sooner than later because one day soon Key will figure out the info is near priceless and he might try to charge what it is worth! (Ha Ha) You can pay thousands to the big SEO companies or you take the classes offered by Key and do it yourself." - Jason Jacques, Broker/Owner of Exit Realty in Brevard NC - Brevard NC Real Estate

Upcoming Real Estate Trainings:

Columbia / Lexington Real Estate Social Media Training January 21st

Web Link: "My experience has shown me that the people who are exceptionally good in business aren’t so because of what they know but because of their insatiable need to know more." - Michael Gerber

Previous Quote: "Don’t let your employees and colleagues lower your High Expectations… Remember: Failure seeks Failure; but Success seeks Excellence…" - Key Yessaad

From Key Yessaad – Real Estate SEO Trainings and Internet Strategies. My name is Key and to train, motivate, and challenge Real Estate Professionals succeeed on the internet is my passion. I specialize in focusing Realtors on competing online and understand the key elements of Real Estate SEO Marketing. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials. Posts on a Greater Town Board for Real Estate Internet Marketing Ideas and Trainings.

Redfin Enters the Atlanta Market – is your market next? (hint: Duh!!!)

The Inman News article below is about Zillow and Redfin combining forces to offer Mortgage Solutions for their customer and it is an important one for you to read – but the jewel of this article is in paragraph 5: Redfin enters the Atlanta Market and how the agency is organizing itself one major market at the time.

If you are a Broker/Owner you must read this article as well as their Press Release – while franchises are battling a the commission level – Redifin is capturing the internet market.

[Read my Bullet Points at the end of this article…]

Inman News: Zillow offers loan quotes through Redfin

Distribution deal includes revenue-sharing agreement

Zillow says it's entered into a distribution deal with online real estate brokerage Redfin that allows visitors to the brokerage's Web site to request loan quotes from the Zillow Mortgage Marketplace.

A Zillow spokeswoman said the deal, announced on the company's corporate blog, includes a revenue-sharing agreement with Redfin.

In an e-mail, Redfin Chief Executive Officer Glenn Kelman said terms of the agreement have not been finalized. Kelman said that if the brokerage does generate revenue from mortgage customers, it will disclose that fact "and my guess is that we'd refund some portion of it back to the consumer."

"We just thought it would improve Redfin's customer experience if, in addition to our recommended lenders, we also offered consumers some ability to check prices in the larger marketplace," Kelman said. "By the same token, we don't earn any money from our recommended lenders."

Redfin announced last week that it had entered the Atlanta market, the third new market this year and the company's 10th overall. The brokerage said it's organizing its real estate agents nationwide into local teams consisting of an agent, a coordinator and several field agents.

The agent is responsible for the customer's success from start to finish, offering advice, negotiating offers and managing the team, Redfin said. The coordinator assists the agent with tour scheduling and closing paperwork, while the field agent ensures customers can get into homes all over town on short notice.

"This model gives each client the accountability of one throat to choke, the intimacy of a small team who knows the customer by name, while still offering more resources every day of the week than any one agent can deliver on his own," said Scott Nagel, Redfin vice president of real estate operations, in a press release.

To staff the teams, Redfin said it nearly doubled the number of employees in customer service over the past three months.

"We think teams is another big step toward becoming a mass-market service that blends the best of the traditional world with new technology, and a commitment to serving customers rather than chasing commissions," Kelman said in a blog post.

---

Redfin Press Release: Redfin Expands to Atlanta, Organizes Agents into Local Teams

Seattle - Dec. 17, 2009: Online real estate broker Redfin today expanded to Georgia, organized its real estate agents into local teams to give customers a high level of personal service, and began alerting customers by email when a listing sells in their neighborhoods.

Atlanta Expansion
Atlanta is the company's tenth market overall, and third new market this year. Redfin brings to Atlanta its trademark combination of customer service, candor and value. Redfin draws customers to its website by publishing data that most other Atlanta sites lack, such as when a property was originally listed and at what prices. Customers can search Atlanta's entire metropolitan area, which is enormous: the new market increases the number of listings on Redfin by 30%.

Visitors to Redfin.com can use Redfin's online tools to ask an agent for service: answering questions, arranging home tours, preparing offers and listing homes. In Alpharetta, Buckhead, East Cobb, Intown, Perimeter, Suwanee and Woodstock areas, Redfin employs its own agents, paying salary, benefits and a customer-satisfaction bonus rather than commissions.

All of the agents' customers come via Redfin's site, not through sales prospecting, allowing Redfin to focus exclusively on delivering industry-leading customer satisfaction. To measure customer satisfaction, the company surveys every agent's customers, deal or no deal. Redfin then publishes the survey responses on the agent's online profile, giving customers unprecedented information about that agent's past performance.

Customers who buy a home through Redfin then get half the commission refunded at closing, typically worth $7,500 on a $500,000 home. In West Cobb, Gwinnett, Peachtree City and Lake Lanier areas, where Redfin does not employ its own agents, Redfin works with partner agents who agree to provide Redfin's level of service and transparency. The refund from partner agents is 15% of the commission, worth $2,250 on the same $500,000 home.

"Redfin's arrival in Atlanta is a huge win for consumers, who get more information about both properties and real estate agents, and new ways to use the Internet to get better customer service," said James Marks, Redfin's Atlanta market manager. James was a local Atlanta broker for six years prior to joining Redfin, and the vice president of operations for Technology General Contractors before that.

Local Teams
With the Atlanta launch, Redfin is also organizing its real estate agents nationwide into local teams consisting of an agent, a coordinator and several field agents. The agent is responsible for the customer's success from start to finish, offering advice, negotiating offers and managing the team.

The coordinator assists the agent with tour scheduling and closing paperwork, while the field agent ensures customers can get into homes all over town on short notice. For continuity of care, Redfin pairs each agent with another Redfin agent so the two can support one another on days off. To staff all the teams, Redfin nearly doubled the number of employees in its customer-service organization over the past three months.

"This model gives each client the accountability of one throat to choke, the intimacy of a small team who knows the customer by name, while still offering more resources every day of the week than any one agent can deliver on his own," said Scott Nagel, Redfin vice president of real estate operations. Redfin's website and telephone system now automatically route telephone calls and online service requests to Redfin team-members, so customers get fast service from the right person.

Home-Sale Alerts
With this upgrade to the website, Redfin now also alerts users by email when a property in their neighborhood sells, including photos, property details and the price. To get the alerts, users run a search on Redfin, then click the link in the top-left corner of the screen entitled "Email me New Listings." The alert now not only includes any new listings but also records of any sales that just occurred, limited by the same search parameters. Users can now also adjust what type of data they see in alerts, requesting only listings or past sales, or any changes in the status of a home within their search parameters.

About Redfin
Redfin (www.redfin.com) is the real estate industry's first online brokerage, combining a customer-focused team of real estate agents with online tools for making the process of buying or selling a home easy. Redfin is the only major search site to feature listings direct from broker databases as well as for-sale-by-owner and foreclosure properties from across the Internet. The company pays its agents customer-satisfaction bonuses, not commissions, and surveys every client, publishing each survey as well as details on the agent's negotiating performance and deal history. Redfin's service is available in the metropolitan areas of Atlanta, Boston, Chicago, Seattle, Washington DC, Baltimore, New York's Long Island and Westchester County as well as most of California, including the San Francisco Bay Area, Southern California and Sacramento. To keep track of our daring exploits, subscribe to blog.redfin.com or our Twitter feed @redfin.

Press inquiries? press@redfin.com 206-819-7945

---

Key’s Notes:

1. Run a Google Search with “Atlanta Real Estate” or similar market keywords and Redfin is at best on Page 8 under “Atlanta GA Homes for Sale.” – PS page 21 for the former. Question: How long do you think it will take them to rank on page 1 Organically? PPS: They are already on Page 1 of Yahoo under “Atlanta GA Homes for Sale.”
    
2. How do they do it…? They have brought their Internet Marketing and SEO Strategies in-house and take it seriously.
    
3. Two things always happen when Redfin enters a market:
   a. They dominate organically and push a lot of small players out of the way on the Internet by offering more data and more integration than anyone.
   b. Pay Per Click prices go up dramatically since they control the organic side of Internet Marketing and leave previous players to compete after what’s left.
    
4. Should you take this announcement seriously – absolutely! there are many Real Estate Agencies who pretend to understand the Internet – Redfin absolutely does; they have stepped up to offer Solutions that exceed customer expectations and are truly growing organically.
    
5. What should you do? if you have skipped reading the article and the Press Release please go back and read it… You MUST understand their philosophy and use it to inspire you to grow your business...
    
6. What’ should you do Online? You better answer that question quickly – and stop looking for easy answers; what I call the low-hanging fruits of SEO. Internet Visibility is about "Internet Scale" and it is about time you design one for your agency.
    
7. Respect your competition and admire their accomplishment. I have studied Redfin for many years and have come to admire them – I think they indirectly benefit all agencies by raising the Internet bar.
    
8. and oh Yeah - did you hear Google is toying with the idea of Buying Trulia?

Best, Key...

Focus on this Essential Real Estate Internet Objective: “It is central that you bring your Real Estate Internet Services in-house and within your control; make it a daily habit to implement Internet Marketing Solutions that solve the problems and aspirations of your Real Estate Buyers, Sellers, and Investors – embrace your Internet Visibility; and don't be confused by Real Estate SEO!” - Stay in touch on Real Estate Internet Marketing and Key on Facebook!

"Drive your Real Estate Knowledge – Don’t let SEO drive your confusion!" - Key Yessaad

Real Estate Internet Strategy Training	Real Estate Blogging Strategy Training	Real Estate Database Strategy Training
Real Estate Social Networking Training	Real Estate Web Advanced Training	Key Yessaad Training on Internet Marketing

Real Estate Internet Marketing and SEO Trainings by Key Yessaad - Your Search Engine and Google Mentor

	"Thank you so much for offering this training on web strategy. It is great to see your passion and enthusiasm. I would recommend any agent that has the time and energy to invest in their web strategy and their business to sign up for the next class available with Key. In fact I would recommend it sooner than later because one day soon Key will figure out the info is near priceless and he might try to charge what it is worth! (Ha Ha) You can pay thousands to the big SEO companies or you take the classes offered by Key and do it yourself." - Jason Jacques, Broker/Owner of Exit Realty in Brevard NC - Brevard NC Real Estate
	"Key, thanks again for the outstanding training/information/guidance/and “kick in the pants” you provided yesterday, March 19 for the EXIT agents in the Columbia area. Your enthusiasm is tremendous and the knowledge agents now have will allow them to properly position themselves in their respective markets. We look forward to seeing you again in May!" - Craig Summerall, Broker/Owner Exit Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th. Lexington SC Real Estate
	"Key not only shows you how the internet and Goggle work, he also teaches you everything you need to know to start building Goggle visibility for your web-site. Every class has an action plan for the student to implement. The methods and techniques are valid and verifiable. The potential power of understanding and implementing the strategy is unlimited. read more..." - Joe Nester - Broker/Owner Exit Agapé Real Estate Services. - West Columbia SC Real Estate

Upcoming Real Estate Trainings:

Lexington Columbia SC Real Estate Social Networking Training Thursday January 21st 2010

Web Link: Redfin Enters the Atlanta Market – is your market next? (hint: Duh!!!)

Quote: "It’s not the medium – it’s the Story; It’s not the internet – it’s the Story; It’s not your office – it’s the Story; Tell me a Story and I will become your customer…" - zenkey

Categories: Real Estate Websites, Real Estate Internet Marketing, Real Estate Web Trainings

Tags: Real Estate Websites, Real Estate Organic Visibility, Real Estate Organic Search, Real Estate SEO, SEO Marketing for Real Estate, Real Estate Internet Marketing, Real Estate Web Exposure, Real Estate Internet Presence, Real Estate Search Engine Visibility, Real Estate Internet Trainings, Real Estate Google Marketing

From Key – Real Estate SEO Trainings and Internet Strategies. My name is Key Yessaad and to train, motivate, and coach Real Estate Professionals triumph on the internet is my passion. I specialize in focusing Realtors on competing online and understand the key elements of Real Estate SEO Marketing. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials. Posts on a Greater Town Board for Real Estate Internet Marketing Ideas and Trainings.

Wanna be excited about Google’s future – put your Goggles on…

Android, the mobile operating software for Google Phones, is soon to take over software applications not by being sold and bought like Microsoft Windows but with applications that solve some interesting situations… more importantly allowing the imagination of users to invent new ways of communicating and solving business situations.

Picture Search is algorithmically difficult but Google is concocting new software "Goggles…" check out this YouTube Video…

I enjoy Google's commitment to solving difficult problems with complex software while offering simplicity – it is that message that I wish to convey to my Real Estate Colleagues; let’s truly focus on the needs of our Sellers, Buyers, and investors and not be so enamored with “Sales Scripts” that are driven my manipulation and confusion.

Focus on this Essential Real Estate Internet Objective: “It is central that you bring your Real Estate Internet Services in-house and within your control; make it a daily habit to implement Internet Marketing Solutions that solve the problems and aspirations of your Real Estate Buyers, Sellers, and Investors – embrace your Internet Visibility; and don't be confused by Real Estate SEO!” - Stay in touch on Real Estate Internet Marketing and Key on Facebook!

"Drive your Real Estate Knowledge – Don’t let SEO drive your confusion!" - Key Yessaad

Real Estate Internet Strategy Training	Real Estate Blogging Strategy Training	Real Estate Database Strategy Training
Real Estate Social Networking Training	Real Estate Web Advanced Training	Key Yessaad Training on Internet Marketing

Real Estate Internet Marketing and SEO Trainings by Key Yessaad - Your Search Engine and Google Mentor

	"Thank you so much for offering this training on web strategy. It is great to see your passion and enthusiasm. I would recommend any agent that has the time and energy to invest in their web strategy and their business to sign up for the next class available with Key. In fact I would recommend it sooner than later because one day soon Key will figure out the info is near priceless and he might try to charge what it is worth! (Ha Ha) You can pay thousands to the big SEO companies or you take the classes offered by Key and do it yourself." - Jason Jacques, Broker/Owner of Exit Realty in Brevard NC - Brevard NC Real Estate
	"Key, thanks again for the outstanding training/information/guidance/and “kick in the pants” you provided yesterday, March 19 for the EXIT agents in the Columbia area. Your enthusiasm is tremendous and the knowledge agents now have will allow them to properly position themselves in their respective markets. We look forward to seeing you again in May!" - Craig Summerall, Broker/Owner Exit Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th. Lexington SC Real Estate
	"Key not only shows you how the internet and Goggle work, he also teaches you everything you need to know to start building Goggle visibility for your web-site. Every class has an action plan for the student to implement. The methods and techniques are valid and verifiable. The potential power of understanding and implementing the strategy is unlimited. read more..." - Joe Nester - Broker/Owner Exit Agapé Real Estate Services. - West Columbia SC Real Estate

Upcoming Real Estate Trainings:

Lexington Columbia SC Real Estate Social Networking Training Thursday January 21st 2010

Web Link: Put your Google Goggles on and create the future of Real Estate Customer Service

Quote: "It’s not the medium – it’s the Story; It’s not the internet – it’s the Story; It’s not your office – it’s the Story; Tell me a Story and I will become your customer…" - zenkey

Categories: Real Estate Websites, Real Estate Internet Marketing, Real Estate Web Trainings

Tags: Real Estate Websites, Real Estate Organic Visibility, Real Estate Organic Search, Real Estate SEO, SEO Marketing for Real Estate, Real Estate Internet Marketing, Real Estate Web Exposure, Real Estate Internet Presence, Real Estate Search Engine Visibility, Real Estate Internet Trainings, Real Estate Google Marketing

From Key – Real Estate SEO Trainings and Internet Strategies. My name is Key Yessaad and to train, motivate, and coach Real Estate Professionals triumph on the internet is my passion. I specialize in focusing Realtors on competing online and understand the key elements of Real Estate SEO Marketing. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials. Posts on a Greater Town Board for Real Estate Internet Marketing Ideas and Trainings.

Serving The Real Estate Buyer on The Internet is getting more Competitive

Coldwell Banker puts new spin on search

Article in Inman News, Thursday, December 3, 2009 - The Inman Story is listed below – do read it so you can stay focused on growing your Internet Visibility.

Why is this story important? Simple answer Redfin and more!!!

1. The Trulias, Zillows, and Redfins of the Real Estate World have proven that Monster websites drive more traffic and are highly ranked by Search Engines – the question is: where does the Franchise Parent Ends and where does the Franchisee Business Starts? on the Internet that is….???

2. Can an Agency build a true hybrid that combines the strength of a National Brand and the Expertise of the Local Brokers? I say Yes - are you thinking about such solutions?

3. The Real model of building a long-term Web presence transcends brand and focuses on Solutions – Are you offering Solutions?

4. Here is the Good News for Local Real Estate Brokerages – building websites that attract Buyers is the realm of the past – Building Local website that enhances Sellers Experiences and Sellers Needs is the true challenge!!! Don’t get distracted from that important Goal!!!

Here is the Inman Story:

Coldwell Banker puts new spin on search

Beta site features image-based 'BlueScape Search'

Coldwell Banker Real Estate LLC is launching a new Web site that aims to take some of the drudgery out of property searches, providing consumers with more ways of expressing their preferences and trying to anticipate what they're looking for.

Coldwell Banker's new site can identify a user's location as soon as they come to the site, and serve up properties in that area. Then, drawing on predictive search techniques employed by sites like Amazon.com, profiles are constructed for each visitor, allowing the site to suggest homes they might be interested in.

For the more adventurous, the new site can even dispense with searches based on a geographic area and property type altogether, attempting to divine the user's ideal property by showing them a series of images that they can give the thumbs up or thumbs down to.

Coldwell Banker's image-based "BlueScape Search" -- which company officials compared to the "build it yourself" Internet radio station, Pandora -- may be the most radical feature of the brokerage's new site, which launches today in beta test mode.

But the site's main search page, which employs a more traditional query box and results pages, also includes some new tricks that Coldwell Banker says add to its versatility.

"We didn't just do a redesign on a high level," said Helen Galasso, Coldwell Banker's vice president of interactive marketing. "We ripped the site apart and started from the ground up."

While users can fill out all the usual inputs -- location, price range, number of bedrooms and bathrooms -- there's also a keyword search box that facilitates "long tail" searches for special property characteristics like a three-car garage, terrace or heated pool.

Since terms may vary from region to region -- one person's "boat dock" is another's "boat slip" -- "we've left it up to the consumer to search whatever they are looking for," Galasso said.

Search results boundaries can be redrawn on a map, allowing users to see properties in an area that would be hard to define in words -- such as two communities on opposite sides of a river.

Click on a listing, and users are presented not only with the usual details about the property and a "call to action" to contact the listing agent, but a "You may also like" box featuring other properties. The properties are selected by the site on the basis of characteristics of other homes consumers have expressed interest in.

Consumers can also assign ratings of properties of one to four stars. Other users can't see the ratings, but agents can use the ratings as feedback to better understand how their listings are viewed by consumers.

The site also integrates video and social networking, providing access to videos on Coldwell Banker's YouTube channel, Coldwell Banker On Location.

Galasso said the beta test site unveiled today is the first of three iterations, with additional features to be added by this spring.

For now, the beta test site, located at beta.ColdwellBanker.com, will operate in parallel with Coldwell Banker's existing site, ColdwellBanker.com.

End of Article.

Focus on this Essential Real Estate Internet Objective: “It is central that you bring your Real Estate Internet Services in-house and within your control; make it a daily habit to implement Internet Marketing Solutions that solve the problems and aspirations of your Real Estate Buyers, Sellers, and Investors – embrace your Internet Visibility; and don't be confused by Real Estate SEO!” - Stay in touch on Real Estate Internet Marketing and Key on Facebook!

"Drive your Real Estate Knowledge – Don’t let SEO drive your confusion!" - Key Yessaad

Real Estate Internet Strategy Training	Real Estate Blogging Strategy Training	Real Estate Database Strategy Training
Real Estate Social Networking Training	Real Estate Web Advanced Training	Key Yessaad Training on Internet Marketing

Real Estate Internet Marketing and SEO Trainings by Key Yessaad - Your Search Engine and Google Mentor

	"Thank you so much for offering this training on web strategy. It is great to see your passion and enthusiasm. I would recommend any agent that has the time and energy to invest in their web strategy and their business to sign up for the next class available with Key. In fact I would recommend it sooner than later because one day soon Key will figure out the info is near priceless and he might try to charge what it is worth! (Ha Ha) You can pay thousands to the big SEO companies or you take the classes offered by Key and do it yourself." - Jason Jacques, Broker/Owner of Exit Realty in Brevard NC - Brevard NC Real Estate
	"Key, thanks again for the outstanding training/information/guidance/and “kick in the pants” you provided yesterday, March 19 for the EXIT agents in the Columbia area. Your enthusiasm is tremendous and the knowledge agents now have will allow them to properly position themselves in their respective markets. We look forward to seeing you again in May!" - Craig Summerall, Broker/Owner Exit Real Estate Consultants, Lexington SC. Attended Real Estate Blogging Strategy in Columbia SC Thursday March 19th. Lexington SC Real Estate
	"Key not only shows you how the internet and Goggle work, he also teaches you everything you need to know to start building Goggle visibility for your web-site. Every class has an action plan for the student to implement. The methods and techniques are valid and verifiable. The potential power of understanding and implementing the strategy is unlimited. read more..." - Joe Nester - Broker/Owner Exit Agapé Real Estate Services. - West Columbia SC Real Estate

Upcoming Real Estate Trainings:

Beaufort SC Real Estate Database Startgey Training Tuesday December 8th

Raleigh Durham Real Estate Internet Marketing Strategy Training Thursday December 10th

Web Link: Serving Real Estate Buyers on The Internet is getting more Competitive
Wordpress Real Estate SEO Blog: Serving Real Estate Buyers on The Internet is getting more Competitive

Quote: "It’s not the medium – it’s the Story; It’s not the internet – it’s the Story; It’s not your office – it’s the Story; Tell me a Story and I will become your customer…" - zenkey

Categories: Real Estate Websites, Real Estate Internet Marketing, Real Estate Web Trainings

Tags: Real Estate Websites, Real Estate Organic Visibility, Real Estate Organic Search, Real Estate SEO, SEO Marketing for Real Estate, Real Estate Internet Marketing, Real Estate Web Exposure, Real Estate Internet Presence, Real Estate Search Engine Visibility, Real Estate Internet Trainings, Real Estate Google Marketing, Real Estate Web Trainer

From Key – Real Estate SEO Trainings and Internet Strategies. My name is Key Yessaad and to train, motivate, and coach Real Estate Professionals triumph on the internet is my passion. I specialize in focusing Realtors on competing online and understand the key elements of Real Estate SEO Marketing. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials. Posts on a Greater Town Board for Real Estate Internet Marketing Ideas and Trainings.

Beaufort SC Real Estate Database Strategy Training

Tuesday December 8th in Beaufort South Carolina
Your Habits Serve your Clients Best - Energize your contacts through Diligent Systems and Thoughtful Habits!!!

The Brokers of Exit Realty in Beaufort South Carolina, Greg and Shelia Bennett, are holding a Real Estate Training on Database and Contact Management Strategy Tuesday December 8th; Going beyond understanding to actual day to day doing!!! (PDF Flyer)

The training is designed to assist REALTORs devise the right strategy and help them use the right tools and habits to stay in touch with their customers. Let’s agree that tools are as good as the user's knowledge but more importantly their diligence, consistency, and repeated tireless approach…

The Real Estate Business is a Referral Business and any strategy that helps Professionals stay in touch with their clients, old and new, creates the conditions for success… So are you all over the place with your to-do list, your tasks, worse your emails?

Did you know that the biggest complaint our customers say about us is “We do a poor job staying in touch with them…” – We must not only create the conditions for communications but have the tools that satisfy and cause our clients to recommend us…
If you are using Outlook, and/or a similar Database Management System this is the training for you… worse if you are using the contact manager in your phone and getting nowhere – then definitely this training is for you!!!

Location: Beaufort County Association of Realtors at 22 Kemmerlin Ln, Beaufort, SC 29907-2709 (Technically Lady's Island) - (843) 525-6435 - Hosts: Greg and Shelia Bennett of Exit Realty of Beaufort - (843) 521-2022.

Date: Tuesday, December 8^th, 2009 – 9:30am (please start arriving at 9am)

Duration: 5 hours – ample breaks will be offered.

Cost: $75 (BONUS: if we get the participation of 15+ Agents the Brokers have requested that I bring down the fee to $59 - so invite your EXIT Colleagues and let's all benefit!!!)

 (please make checks payable to: Key Yessaad and hand them to your broker. I asked them to hold the checks until I have delivered the training.)

(If you are not an agent with Exit Realty in Beaufort and wish to attend please call Shelia Bennett at 843-521-2022 to make arrangements – All my Trainings are by Brokers' Invitation Only – Thank you!!!)

My Commitment: To un-shackle you from your distorted relationship you have with Technology and help you create the conditions of success with your Clients.

Course Description: (please read what follows to understand the intention of the course.)

Real Estate Database Strategy

How to stay in touch with Clients and Convert Sales!!! Outlook, eMail, Contact & Database Management... (The Necessary Real Estate Habits!)

Successful Real Estate Professionals understand that the business of Real Estate is the Business of People - in other words The Referral Business. Unfortunately most Realtors are lost in a mountain of Data and don’t know how to use the tools of organization that actually produce results... Remember it is our job to stay in touch with our current and past clients... (NOT theirs…)

This course focuses on the Technology side of this undertaking... this is an illuminating Training Session for many Real Estate Professionals and is driven by proven how-to skills that will unleash your creativity to stay in touch with your clients.

You will learn: What is a Database? In Fact what is a good Real Estate Database?   How to work Internet Leads and convert?   How to use email productively? (The Nuts & Bolts of the Class)   How to tame your Emails?   How do I handle Contacts and why? (Must Learn!!!)   How do I become a Better Decision Maker? (You’ll love this?)   Why am I drowning in emails and how to rescue myself?   What are substitute products to Outlook and how do I decide?   How about portable devices – what should I keep in mind?   Cool Tips and Tricks to become a savvy Outlook User – They are really nifty!   BONUS: For those of you who have attended my Web and Blogging Strategy Training I will spend 1-hour on review, re-focus, and strategy for 2010… I consider this class a Strategy Class not just a How to Class - so for you guys with Personal Assistants you may want to consider showing up and bring your assistant! If you understand the strategy you will be able to help your Assistant assist you in the implementation.

"If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build end up building us." - Jim Rohn

Real Estate Internet Marketing and SEO Trainings by Key Yessaad - Your Search Engine and Google Mentor

Real Estate Internet Strategy Training	Real Estate Blogging Strategy Training	Real Estate Database Strategy Training
Real Estate Social Networking Training	Real Estate Web Advanced Training	Key Yessaad Training on Internet Marketing

Testimonials from Previous Trainings:

	"Incredible, barely describes the level of expertise of Key Yessaad. I have personally met with web designers, programmers, IT gurus, etc. Their combined knowledge doesn't even equal the holistic approach of Key's understanding of the web. I have spent tens of 1,000s of dollars for the "perfect" website and lead capture systems, with poor results. After attending a 4 hour Blog training session with Key, I posted 2 Blogs and was on page 1 of Google in position 1,2 4 and 6 and had 2 sellers contact me within 72 hours ." - Greg Bennett - CEO EXIT Realty in Beaufort SC. - Beaufort SC Real Estate
	"Key not only shows you how the internet and Goggle work, he also teaches you everything you need to know to start building Goggle visibility for your web-site. Every class has an action plan for the student to implement. The methods and techniques are valid and verifiable. The potential power of understanding and implementing the strategy is unlimited. read more..." - Joe Nester - Broker/Owner Exit Agapé Real Estate Services. - West Columbia SC Real Estate
	"Thank you so much for offering this training on web strategy. It is great to see your passion and enthusiasm. I would recommend any agent that has the time and energy to invest in their web strategy and their business to sign up for the next class available with Key. In fact I would recommend it sooner than later because one day soon Key will figure out the info is near priceless and he might try to charge what it is worth! (Ha Ha) You can pay thousands to the big SEO companies or you take the classes offered by Key and do it yourself." - Jason Jacques, Broker/Owner of Exit Realty in Brevard NC - Brevard NC Real Estate

Web Link: Beaufort SC Real Estate Database Strategy Training Tuesday December 8th 2009
PDF Link: Beaufort-Real-Estate-Database-Strategy-Training.pdf
Exit Beaufort Web Link: Beaufort Real Estate Database Strategy Training Tuesday Dec 8th 2009
Wordpress Real Estate SEO Blog: Beaufort SC Real Estate Database Strategy Training Tuesday December 8th 2009
Realtown Real Estate SEO Blog: Beaufort SC Real Estate Database Strategy Training Tue December 8th 2009
Trulia Real Estate SEO Blog: Beaufort SC Real Estate Database Strategy Training Tuesday Dec 8th 2009

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Key Yessaad – Real Estate SEO Trainings and Internet Strategies.
To train, motivate, and coach Real Estate Professionals triumph is my passion. I specialize in training Realtors to compete online and understand the key elements of Real Estate SEO. My Trainings and Internet Strategies intersect in my seminars with powerful ideas and Plans of Actions that produce results. Google or call me (910) 538-6610 and let’s discuss how I can help your Agents climb the Google Tree of Success. I can tailor my Real Estate Seminars to the level of sophistication of your agents and I promise they will leave inspired and will produce results!!! Read some of the Realtors Testimonials. Posts on a Greater Town Board for Real Estate Internet Marketing Ideas and Trainings.